CHAPTER VI

Ethics and Privacy

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CHAPTER OUTLINE

3.1 Ethical Issues

3.2 Privacy

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LEARNING OBJECTIVES
1. Define ethics, list and describe the three
fundamental tenets of ethics, and describe the
four categories of ethical issues related to
information technology.
2. Identify three places that store personal data,
and for each one discuss at least one potential
threat to the privacy of the data stored there.

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3.1 Ethical Issues

Ethical Frameworks
Utilitarian approach
Rights approach
Fairness approach
Common good approach

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General Framework for Ethics

1.
2.
3.
4.
5.

Recognize an ethical issue

Get the facts
Evaluate alternative actions
Make a decision and test it
Act and reflect on the outcome of
your decision

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Ethics in the Corporate

Environment
Code of ethics

Fundamental tenets of ethics

Responsibility
Accountability
Liability

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Unethical vs. Illegal

What is unethical is not necessarily
illegal.
Ethics scenarios

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Ethics and Information

Technology
Four categories of ethical issues
involving IT applications:
Privacy Issues
Accuracy Issues
Property Issues
Accessibility Issues
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3.2

Privacy

Court decisions have followed two rules:

(1) The right of privacy is not absolute.
Your privacy must be balanced against
the needs of society.
(2) The publics right to know is superior
to
the individuals right of privacy.
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Threats to Privacy
Data aggregators, digital dossiers,
and profiling
Electronic Surveillance
Personal Information in Databases
Information on Internet Bulletin
Boards, Newsgroups, and Social
Networking Sites
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Data Aggregators, Digital

Dossiers,
and Profiling

Ilin Sergey/Age Fotostock America, Inc.

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Electronic Surveillance

Ilin Sergey/Age Fotostock America, Inc.

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Electronic Surveillance
See "The State of Surveillance" article
in BusinessWeek
See the surveillance slideshow
See additional surveillance slides
And you think you have privacy?
(video)

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Personal Information in
Databases
Banks
Utility companies
Government agencies
Credit reporting agencies

Nicolas Nadjar/Age Fotostock America, Inc.

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Information on Internet Bulletin

Boards, Newsgroups, and Social
Networking Sites

Marina Bordjieva/Age Fotostock America, Inc.

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Social Networking Sites

Can
Cause You Problems
Anyone can post derogatory information about
you anonymously.
(See this Washington Post article.)
You can also hurt yourself, as this article
shows.

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What Can You Do?

First, be careful what information you post
on social networking sites.
Second, a company, ReputationDefender,
says it can remove derogatory
information from the Web.

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Protecting Privacy

Privacy Codes and Policies

Opt-out Model

Opt-in Model

Gunnar/Age Fotostock America, Inc.

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Chapter Closing Case

The Problem

The Solution

The Results
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