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Mahindra & Mahindra Limited is part of the

US $6.7 billion Mahindra Group, an


automotive, farm equipment, financial
services, trade and logistics, automotive
components, after-market, IT and
infrastructure conglomerate.
The company was set up in 1945 as Mahindra &
Mohammed. Later, the name was changed from
Mahindra & Mohammed to Mahindra & Mahindra
in 1948. M&M's automotive division makes a
wide range of vehicles including MUVs, LCVs and
three wheelers. It offers over 20 models
including new generation multi-utility vehicles
like the Scorpio and the Bolero.
The origins of Mahindra Group can be traced
back to October 2, 1945 when Mahindra brothers
J.C. Mahindra & K.C. Mahindra joined hands with
Ghulam Mohammad, and Mahindra &
Mohammad was set up as a franchise for
assembling jeeps from Willys, USA. After India's
independence in 1947, Mahindra & Mohammad
changed its name to Mahindra & Mahindra.
Ghulam Mohammad migrated to Pakistan post-
partition and became the first Finance Minister of
Pakistan. Since then, Mahindra Group has gone
from strength to strength and today it has
evolved into a giant group.
The enterprising duo K.C. Mahindra and
J.C. Mahindra, inspired by Pandit
Jawaharlal Nehru's vision of a modern,
independent India, dared to set out on a
journey to prove that Indians were
second to none.

K.C. Mahindra J.C.


.
Mahindra
Mr. Keshub Mahindra
appointed Chairman of
M&M Ltd., in December
1963

Keshub Mahindra

Pandit Jawaharlal Nehru takes a ride in a Willys jeep


brought to India by M&M.
Mr. Anand G. Mahindra, Vice Chairman and
Managing Director of Mahindra Group,
graduated from Harvard College,
Cambridge, Massachusetts, Magna cum
Laude (High Honours). In 1981 he secured
an MBA degree from the Harvard Business
School, Boston, Massachusetts. Mr.
Mahindra frequently shares his views and
ideas on Indian economy and business
through his writings in some of India's
leading business magazines.

Mr. Keshub Mahindra
Chairman

Mr. Anand G. Mahindra


V.C and Managing Director

Deepak Shantilal Parekh


Director
Nadir Burjorji
Director
M. M. Murugappan
Director
Bharat Narotam Doshi
Executive Director &Group CFO
Arun Kumar Nanda
Executive Director & Secretary
Narayanan Vaghul
Director
Dr. Ashok Sekhar Ganguly
Director
To make Mahindra & Mahindra Limited
known world-wide for the quality of its
products and services.

Vission
To build flagship brands that can
sustain through thick & thin & to become
indias most enduring & engaging
company..
4/3 Wheelers
Pik Ups

LCVs

SUVs

CARS

Used cars - Purchase, Sale and


Finance
UVs
Farm Products..
Agro inputs and services

Engines

Farm Implements

Tractors.
Indian Army..
State government departments..

Transporting companys

Travel operators.

Fruits & Vegetable traders.

Indian Public
KANDIVLI
NASIK

ZAHEERABAD

IGATPURI

HARIDWAR
1945-started business with a franchise
for assembling jeeps from willys u.s.a
1955-went on public & m&m shares
were listed on b.s.e
1979 -received a license from
Automobiles Peugeot, France to
manufacture XDP 4.90 diesel engines
1995-technical collaboration with
mithsubitshi japan for manufacturing
L300 mini vans in india.
2000-utility vehicle bolero launched.
2001-tied up with renault for petrol
engines.
2002-new generation ,world
class suv SCORPIO launched.
2007- Mahindra Renault, a joint
venture between M&M and Renault
of France launched the Logan in
India..
Ranked among the top 10 Indian
Companies in Global 200:Worlds
Best Corporate Reputation list.
Got the Japan Quality Medal.

Launched Indias first wide body


sedan car LOGAN in cooperation
with Renault France.
Scorpio V Series was introduced
with mHawk Engine and a wide
array of smart features..
A new SUV called Ingenio is going to
be launched by the end of 2008.
Mahindra is gearing to introduce its
scorpio SUV
In north America.
Mahindra is on the move to acquire
PUNJAB TRACTORS LTD...
Agreement is made with International
Truck & Engine Corporation U.S.A for
manufacturing Heavy Trucks
Third largest tractor manufacturing
company in the world.
Largest manufacturer of MUVS
,offering 20 models.
Largest manufacturer of tractors in
India.
Leaders in utility vehicle sector.

Market leader Farm Equipments

Plays a major role in Army Vehicles


segment.
REVENUE RS.26600.1 CRORES(USD 6.7 bln)
NET PROFIT-RS.1571.1 cr(USD 394.5 million)

EXPORTS;
Tractors:8533
Engines: 31922
Utility vehicles:12359
REJO K JOSEPH
MBA 2008-10
MACFAST COLLEGE
THIRUVALLA
KERALA

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