Professional Documents
Culture Documents
Context
Lecture 1
Significance of Business in its Social
Context
2
Issues
4
What exactly is business
Macroenvironment?
It is intuitive that
business can
affect, and be
affected by other
businesses
But business can
affect, also be
affected by:
Government
Civil society
5
The Modified Boulding Triangle: A way to
depict the Canadian macroenvironment
Business
6
The Business Segment
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The Government Segment
All levels of
government:
Federal
Provincial
Municipal
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The Civil Society Segment
Organized and
unorganized social
networks
Communities
Non-government
organizations
Charities
Volunteers
Philanthropic
efforts
9
Canadas Macroenviroment -- The
Business-Government-Society Nexus
Rules or sorting
mechanisms of coordination
for each segment are based
on different principles:
Business -- supply and B
demand forces
Government --
redistribution and
coercion
Civil society -- S G
cooperation, reciprocity
and solidarity
11
Canadas Macroenviroment -- The
Business-Government-Society Nexus
Note that:
the boundaries between B, S,
and G are not well-defined
because they are not rigid
frontiers -- but rather wavering
and continually evolving
zones of overlap, interaction
and interdependency B
An initial survey reveals that in
Canada each of these three
segments now occupies
approximately one-third of the
organizational/institutional
territory denoted by the S G
surface of the Boulding
Triangle
12
About this course
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About how you will be taught
Through:
a highly interactive approach where in-class
discussion is encouraged
lectures and videos (where practicable)
guest lecturers (when possible)
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About the material
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Your Responsibilities
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