Aquandra Williams, Brant Miller,

SELF-GUIDED SOCIAL MEDIA TRAINING Craig Parr, Dan OBrien, Diane

Taveau

MANUAL AND PRESENTATION AET 562

Dr. Sean Spear
May 15, 2017
 SOCIAL LEARNING
Social Learning- Online use of Social media to enhance learning for students.

Barriers to effective Social Learning

-productivity and efficiency
-firewall and security
-confidentiality issues
-participation

Overcoming These Barriers

SOCIAL LEARNING CONTINUED
Is Social Learning important to a learner?

Advantages of Social Learning

- Shared information
- Connect and Network
- More information available online

Are there any ethical concerns to social

learning?
PROBLEM SOLVING THROUGH SOCIAL LEARNING

Build a Collective IQ
Enlist experts to impact
your own knowledge

For more on Collective IQ, click on the video link

PROBLEM SOLVING THROUGH SOCIAL LEARNING

Personal Learning
Networks Build
Collegiality Problems Become More
Manageable
PROBLEM SOLVING THROUGH SOCIAL LEARNING
Formal Training and Problem Solving Social Learning and Problem Solving
Accurate Immediate Answers
Limited to the immediate sphere of Unlimited Experts
influence
Self-Directed
Directed by superiors
Always Evolving
Bogged down by hierarchy
Free exchange of ideas and information
Expensive
ADDRESSING BUSINESS ISSUES
Social Design Learning Resources
Area Design Allows Employees to Connect-Learn-Seek Help-Discuss Problems
Social Media Training Allows a Company to Become Main Stream
Social Platform Effectiveness Remains Number One Priority
Four Levels To Determine Effectiveness
Reaction Learning Behavior - Results
ADDRESSING BUSINESS ISSUES WITH SOCIAL
LEARNING
Application of Talent Visual Response to Training
Alter Program When Needed
Following Kirkpatricks Model to Assure Results
Slow Rollout Do Not Overwhelm
Stay Focused Stay Away From Program Failure
 STRENGTHENING RELATIONSHIPS THROUGH
SOCIAL LEARNING
Prior to Social Media Individuals and organizations became disconnected after training programs ended. Employees of organizations
were isolated when solving problems. Access to other employees was limited to those whom they worked with. Employees with
knowledge that could be utilized elsewhere in the organization was not realized and could not be obtained without prior knowledge of
the employee.
Social Media What started as communication tool for young peoples sometimes misguided ambitions and activities has now been
realized as a useful tool for learning. The learning potential of social media is now seen as a useful tool in education, business and
personal pursuits of learning.
Relationships In many instances people would have no knowledge of each other if it were not for social media. Social media has
created relationships that would have never existed with out it. In organizations people may see each other on a regular basis but do
not communicate other than a greeting. Social media allows a deeper relationship as individuals who utilize an online community of
practice will know more about each other. The knowledge of the professional skills and personal characteristics of others in an
organization will strengthen relationships.
Communities of Practice - Professional and personal learning opportunities are common on social media. Professionals can collaborate
with peers within their area of employment, individuals can learn how to fix their cars or learn how to play an instrument all on their
own with the help of social media. In some cases skills that could only be learned by attending specific training programs can now be
learned online with social media. Personal Learning Communities, PLC, Personal Learning Networks, PLN and Communities of Practice,
CoP.
SOCIAL MEDIA TOOLS
YouTube: Video-sharing website with unlimited opportunities to help eLearning with unlimited videos to help audiences
achieve learning goals and objectives.
Limitations- To create good videos editing software required.
Example of organizational application on behalf of social learning- Generates and promotes online discussions. Breaks down
to microlearning. Ability to write down key points and times in videos. Enhance comprehension of complex concepts. Allows
learners to create videos.

Blogger: A user generated discussion post where users can comment and contribute to blog topics.
Benefits Contributors learn from shared experiences of other blog users and participants.
Limitations- Requires active participation from the members.
Example of organizational application on behalf of social learning- Organizations establish blogs to allow members the
ability to contribute shared knowledge. Threads continue after the completion of training programs. The ability to include
multiple links and file uploads.
SOCIAL MEDIA TOOLS
Facebook: A one-stop shop for interaction through comments, photos, videos, groups and events
Benefits ease of use, one-stop shop, already subscribe for personal use
Limitations only works if relationship reciprocated
Example of organizational application on behalf of social learning the ability to group organizational teams
around departments or projects to create collaborative groups.

Twitter: Allows social interaction by sharing tweets, news and information.

Benefits- Connecting and networking for personal and professional use.
Limitations- Limited to 140 characters per message/tweet
Example of organizational application on behalf of social learning- users share information from educators,
and learn in a community that allows each to interact with other learners.
 REFERENCES
Bortscheller, Bryce (2016). Collective IQ. Retrieved from https://youtu.be/b_7JI1oijas
Bryer, C. & Chen, B. (2012). Investigating Instructional Strategies for Using Social Media in
Formal and Informal Learning. Retrieved from:
http://www.irrodl.org/index.php/irrodl/article/view/1027/2073?utm_campaign=elearningindustry.com&utm_sourc
e=/10-tips-to-effectively-use-social-media-in-formal-learning&utm_medium=link
Flood, G. (2010). Social networks in training. BCS.org. Retrieved from
http://www.bcs.org/content/conWebDoc/35690
Janette R. Hill, Liyan Song & Richard E. West (2009) Social Learning Theory
and Web-Based Learning Environments: A Review of Research and Discussion of Implications,
American Journal of Distance Education, 23:2, 88-103, DOI: 10.1080/08923640902857713
REFERENCES
Levy, S. & Yupangco, J. (2008). Overcoming challenges in the workplace. Retrieved from:
https://www.learningsolutionsmag.com/articles/85/overcoming-the-challenges-of-social-learning-in-the-
workplace
Meister, J. (2012). The future of work: Why social media training is mandatory. Forbes.com. Retrieved from
https://www.forbes.com/sites/jeannemeister/2012/10/31/the-future-of-work-why-social-media-training-is-
mandatory/#b62299e6b4f0
Nicholls, S. (2014). How to Train Employees Using Social Media. Training. Retrieved from
https://trainingmag.com/how-train-employees-using-social-media
Nussbaum-Beach, S., & Hall, L. (2012). The connected educator: learning and leading in a digital age.
Bloomington, IN: Solution Tree Press.
Online corporate social networking: The effective use of social networks to facilitate organizational learning
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Journal, 27(1), 19-21. doi:10.1108/14777281311291240
University of Phoenix. (2017). Social media for professional learning. Retrieved from University of Phoenix,
AET562 - Social Media for Professional Learning