Professional Documents
Culture Documents
Source: www.kff.org
Source: www.kff.org
Source: www.kff.org
Media Literacy
What is media literacy?
Compared to:
2 hours spending time with parents
1 hours being physically active
Less than an hour doing homework
www.kff.org
Access to media
Source: www.kff.org
Access to Media
Todays adolescents have unprecedented amount of media in
their homes, their bedrooms, and through portable media
devices.(www.kff.org, Generation M Report)
However
Not necessarily positive
Media and Family Time
Source: www.kff.org
Parental Guidelines
Source: www.kff.org
Parental Guidelines
Only about half of the families had some guidelines and rules
regarding television watching.
Less than half of those actually enforced the guidelines.
Cable vs broadcast
DVRs
Online television shows
Television & Sex
Source: www.kff.org
Television & Sex
Sexual content is increasing
About 70% of all shows now have some sexual content
(www.newdream.org)
Media & Advertising
Youth have more influence & dispensable income than ever.