Professional Documents
Culture Documents
Take action.
Who are you?
Writing your key message
Lesson no. 3
Answer #1
My name is Patricia Kidd, and Im a marketing
manager.
WHO are you?
Answer #2
Answer #1
My name is Patricia Kidd, and Im a marketing
manager.
Answer #2
My name is Patricia Kidd, and Im an inspired
builder of great brands.
Its easy enough to use a job title
but its much stronger to put
forward your personal brand with
a colorful description of your
work.
Every job is a REAL job. If you were delivering papers, you were
developing behavioral traits (like delivering on time), attitudes
(like being concerned that your customers and the newspaper
were both happy), and skills (like managing your route and still
getting to school on time). In your school work you displayed
behavioral traits, attitudes towards learning, and skills. And what
qualifies you for your next job is some combination of guess
what? behavioral traits, attitudes and skill!
WHO are you?
Complete the sentence:
My strengths are
_____________________________________.
WHERE do you want to work?
It can be about
Location
Size
Culture of ideal company
Ideal job working
conditions
53% of people who leave companies do so
not just to make more money (or because
they were fired), but because theyre
looking for more satisfying work, a
better opportunity, more work/life
balance, or other lifestyle rewards.
WHERE do you want to work?
Complete the sentence:
I want to work in a / at
_____________________________________.
WHEN and HOW have you done your best
work in the past?
What is your achievement story?
WHEN and HOW have you done your best
work in the past?
How to write your achievement story?
Find a problem
Describe the actions you took.
Identify results.
How?
Generate 4 THEMES
inspired Diligent