INTRODUCTION

LinkedIn is a business- and

employment-oriented social
networking service that operates
via websites
Founded and mobile apps.
in 2003,
Officially launched on
May 5th, 2003
Founding Members
Reid Hoffman
Allen Blue
Jean- Luc Vaillant
Eric Ly
Konstantin Guericke
This Photo by Unknown Author is licensed
under CC BY-SA
Create economic opportunity for every member of the global
workforce through the ongoing development of the worlds first
Economic Graph.

Connect the worlds professionals to make them more productive

and successful.
Members Relationsh
First ip matters
Be open,
honest
Demand
and
excellence
constructi
ve
Take
Act like an
Intelligent
owner
Risks
COMPANY TIMELINE
2002: Started out in the
living room of Reid
Hoffman

2003: (MAY 5th) Site Launched 500 million user base

2004: (April) Reached
Half Million Members On May 19, 2011,
2005: Launches First
Premium Service (Linkedin LinkedIntraded its first
Jobs) & Subscription shareon the New York Stock
services
Exchange as a public
2006: News Feed is launched 2007: Launched- company. It became one of
Linkedin answers,
corporate blogs, the biggest IPOs with 7.84
intelligent million shares available
application starting at $45 per share.
platforms

2009: Celebrated
6th Birthday with
2008: Linkedin for Mobile 600 cupcakes and
Launches 40 million
members
The following is a list
of LinkedIns partners:
USER DETAILS

95% users are

Average user: 41 Average household 64% of users are
college educated;
years old income: $109,703 male
35% post-grad
 REVENUE SNAPSHOT
Talent Solutions 64%
Marketing Solutions 18%
Premium Subsriptions 18%

Geographical Breakup
USA 62%
EMEA 24%
APAC 8%
Other America 6%