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alues are the accepted norms of society to which we give
prime importance.
½ ^
(Important is the result)
á
uanking an individual¶s values in terms of their
intensity attribution leads to a
(how much importance we give to freedom, pleasure,
self respect, honesty, obedience, and equality.)
An individual¶s personal values guide his behavior
throughout life.
A significant portion of the values we hold is established
in our early years²from parents, teachers, friends, and
others.
What is good ± What is bad?
Honesty, cleverness, politeness
alues of larger culture and society greatly influence what
individuals learn
Parent, teachers, peers, heroes heroines, media, and
personal experience also play a role.
alues lay the foundation for the understanding of
attitudes and motivation because they influence our
perceptions.
Individuals enter organizations with notions of what is right
and wrong with which they interpret behaviors or
outcomes²at times this can cloud objectivity and
rationality.
alues generally influence attitudes and behavior. Does
your values match with your Job/Organization? How you
will react?
The process of questioning our values, of course, may
result in a change, but more often, our questioning acts
to reinforce the values we hold.
Allport & Associates
uokeach alue System
Contemporary Work Cohorts
Theoretical: Places high importance on discovery of truth through a
critical and rational approach
The enduring ways a person has
of feeling, thinking and behaving
a
Happy workers are not necessarily productive workers²
the evidence suggests that productivity is likely to lead to
satisfaction.
At the organization level, there is renewed support for
the original satisfaction-performance relationship. It
seems organizations with more satisfied workers as a
whole are more productive organizations.