Professional Documents
Culture Documents
BRM-I
Parametric Non-parametric
Test Results
Do Not Reject H0 Reject H0
H0 True Correct Decision Type I Error
(HA is accepted)
H0 Type II Error Correct Decision
Reality False (HA is rejected)
Kurtosis –
A measure of the relative peakedness or flatness of the curve
defined by the frequency distribution
The kurtosis of a normal distribution is zero.
Positive value means distribution is more peaked than a normal distribution.
Negative value means that the distribution is flatter than a normal distribution
Symmetric Distribution
Skewed Distribution
Mean
Median
Mode (a)
Whether the respondent has done internet shopping – Yes (1), No (2)
Whether the respondent has done internet banking – Yes (1), No (2)