GROUP MEMBERS

NAME ID
PEASH, JONAYED RABBI 15-29232-1
ABDULLAH, HASIB 15-29401-1
PREEOM, SALMAN SIMANTO 14-27071-2
ROY, PROMIT 15-28412-1
ROY, BAPPY 15-30277-2
 INTRODUCTION

•Journey through the milestones that have

shaped Dell since Michael founded the
company in 1984.

•At age 19, Michael Dell founded PC's Limited

with $1,000 and a game-changing vision for
how technology should be designed,
manufactured and sold.
 MISSION
•Dell mission is to become one of the worlds
greatest personal technological companies by
delivering best customer experience in
computer system and innovative IT solution to
the people around the world.

VISION
•We believe our relationships with customers
are the ultimate differentiator and the
foundation for our success and our ability to
innovate and cultivate breakthrough thinking is
an engine for growth, success and progress
PORTER’S FIVE FORCES MODEL
 DELL CORPORATION’S EXTERNAL FACTOR
EVALUATION MATRIX(EFE MATRIX)
Key External Factors Weight Rating Weighted Score

Opportunities

There is a continuing demand for personal computers .1 3 .3

There is a strong and evolving market for notebooks and tablets .1 4 .4

There are strong opportunities of partnership in the market including .1 4 .4

one potentially with Microsoft

There is a strong margin of expansion in consumer electronics .05 2 .1

Consumer spending on technology is relatively untouched compared .05 2 .1

to other products

Strong growth in the market of color printers .05 2 .1

 DELL CORPORATION’S EXTERNAL FACTOR
EVALUATION MATRIX(EFE MATRIX)

Key External Factors Weight Rating Weighted Score

Threats
There are more mergers and acquisitions happening in the industry – .05 3 .15
a threat of strong consolidation trend in the PC industry

The influence and dependency on outside suppliers means .05 3 .15

increasing oil prices are crippling the spending of the consumers on
PCs

The demand of commercial usage of PCs are not increasing at the .025 2 .05
same pace

Strong competition continues to act as a threat .15 3 .45

The growth of the market has slowed down .1 2 .2
Strong fluctuation in price .025 4 .1
Computing power fees has reduced .025 3 .075
The market has widened .05 3 .15
The fluctuating value and devaluation of currency continues to .05 2 .1
happen in the international market

Total 1 2.745
 FINDINGS

•From The Above above calculations, it has been

concluded that the company’s Total Weighted Score
is 2.745 which shows that to a larger extent
company has been successful in utilizing its
opportunities and minimizing the threats around it.