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CHAPTER 10
The Cost of Capital

Sources of capital
Component costs
WACC
Adjusting for flotation costs
Adjusting for risk

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What sources of long-term capital do


firms use?

Long-Term
Capital

Long-Term Preferred Stock Common Stock


Debt

Retained New Common


Earnings Stock

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How do you calculate the weighted


average cost of capital?

WACC = wdkd(1 – T) + wpkp + wcks.

The w’s refer to the capital structure


weights.
The k’s refer to the cost of each
component.
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Should we focus on before-tax or


after-tax capital costs?

Stockholders focus on A-T CFs.


Therefore, we should focus on
A-T capital costs, i.e., use A-T
costs in WACC. Only kd needs
adjustment, because interest is
deductible.

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Should we focus on historical


(embedded) costs or new (marginal)
costs?

The cost of capital is used primarily


to make decisions that involve
raising new capital. So, focus on
today’s marginal costs (for WACC).

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How do you determine the weights?

WACC = wdkd(1 – T) + wpkp + wcks.

Use accounting numbers or market


value (book vs. market weights)?
Use actual numbers or target capital
structure?

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Component Cost of Debt

WACC = wdkd(1 – T) + wpkp + wcks.

kd is the marginal cost of debt


capital.
The yield to maturity on outstanding
LT debt is often used as a measure
of kd.
Why tax-adjust, i.e., why kd(1 - T)?
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A 15-year, 12% semiannual bond sells


for $1,153.72. What is kd?

0 1 2 30
i=? ...
-1,153.72 60 60 60 + 1,000

INPUTS 30 -1153.72 60 1000


N I/YR PV PMT FV
OUTPUT 5.0% x 2 = kd = 10%
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Component Cost of Debt

Interest is tax deductible, so


kd AT = kd BT(1 – T)
= 10%(1 – 0.40) = 6%.
Use nominal rate.
Flotation costs small. Ignore.

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Component Cost of Preferred Stock

WACC = wdkd(1 – T) + wpkp + wcks.

kp is the marginal cost of preferred


stock.
The rate of return investors require
on the firm’s preferred stock.

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What’s the cost of preferred stock?


Pp = $111.10; 10%Q; Par = $100.

Use this formula:

Dp $10
kp = = = 0.090 = 9.0%.
Pp $111 .10

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Picture of Preferred Stock

0
kp = ?
1 2 
...
-111.1 2.50 2.50 2.50

DQ $2.50
$111.10 = = .
kPer kPer

kPer = $2.50 = 2.25%;


$111.10
kp(Nom) = 2.25%(4) = 9%.
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Note:

Preferred dividends are not tax


deductible, so no tax adjustment.
Just kp.
Nominal kp is used.
Our calculation ignores flotation
costs.

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Is preferred stock more or less risky to


investors than debt?

More risky; company not required to


pay preferred dividend.
However, firms try to pay preferred
dividend. Otherwise, (1) cannot pay
common dividend, (2) difficult to
raise additional funds, (3) preferred
stockholders may gain control of
firm.
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Why is yield on preferred lower than kd?

Corporations own most preferred stock,


because 70% of preferred dividends are
nontaxable to corporations.
Therefore, preferred often has a lower
B-T yield than the B-T yield on debt.
The A-T yield to an investor, and the A-T
cost to the issuer, are higher on
preferred than on debt. Consistent with
higher risk of preferred.
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Example:

kp = 9% kd = 10% T = 40%
kp, AT = kp – kp (1 – 0.7)(T)
= 9% – 9%(0.3)(0.4) = 7.92%.
kd, AT = 10% – 10%(0.4) = 6.00%.
A-T Risk Premium on Preferred = 1.92%.

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Component Cost of Equity

WACC = wdkd(1 – T) + wpkp + wcks.

ks is the marginal cost of common


equity using retained earnings.
The rate of return investors require
on the firm’s common equity using
new equity is ke.
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Why is there a cost for retained


earnings?

Earnings can be reinvested or paid


out as dividends.
Investors could buy other securities,
earn a return.
Thus, there is an opportunity cost if
earnings are retained.
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Opportunity cost: The return


stockholders could earn on
alternative investments of equal
risk.
They could buy similar stocks
and earn ks, or company could
repurchase its own stock and
earn ks. So, ks is the cost of
retained earnings.
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Three ways to determine cost of


common equity, ks:

1. CAPM: ks = kRF + (kM – kRF)b.


2. DCF: ks = D1/P0 + g.
3. Own-Bond-Yield-Plus-Risk
Premium: ks = kd + RP.

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What’s the cost of common equity
based on the CAPM?
kRF = 7%, RPM = 6%, b = 1.2.

ks = kRF + (kM – kRF )b.

= 7.0% + (6.0%)1.2 = 14.2%.

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What’s the DCF cost of common


equity, ks? Given: D0 = $4.19;
P0 = $50; g = 5%.

D1 D0(1 + g)
ks = +g= +g
P0 P0

= $4.19(1.05) + 0.05
$50
= 0.088 + 0.05
= 13.8%.
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Suppose the company has been


earning 15% on equity (ROE = 15%)
and retaining 35% (dividend payout =
65%), and this situation is expected to
continue.

What’s the expected future g?

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Retention growth rate:

g = (1 – Payout)(ROE) = 0.35(15%)
= 5.25%.

Here (1 – Payout) = Fraction retained.

Close to g = 5% given earlier. Think of


bank account paying 10% with payout
= 100%, payout = 0%, and payout =
50%. What’s g in each case?
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Could DCF methodology be applied if


g is not constant?

YES, nonconstant g stocks are


expected to have constant g at
some point, generally in 5 to 10
years.
But calculations get complicated.

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Find ks using the own-bond-yield-plus-


risk-premium method.
(kd = 10%, RP = 4%.)

ks = kd + RP

= 10.0% + 4.0% = 14.0%


This RP  CAPM RP.
Produces ballpark estimate of ks.
Useful check.
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What’s a reasonable final estimate


of ks?

Method Estimate
CAPM 14.2%
DCF 13.8%
kd + RP 14.0%
Average 14.0%

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Why is the cost of retained earnings


cheaper than the cost of issuing new
common stock?

1. When a company issues new


common stock they also have to pay
flotation costs to the underwriter.
2. Issuing new common stock may
send a negative signal to the capital
markets, which may depress stock
price.
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Two approaches that can be used to


account for flotation costs:

Include the flotation costs as part of


the project’s up-front cost. This
reduces the project’s estimated return.
Adjust the cost of capital to include
flotation costs. This is most
commonly done by incorporating
flotation costs in the DCF model.
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Suppose new common stock had a


flotation cost of 15%. What is ke?

D0(1 + g)
ke = +g
P0(1 – F)

$4.19(1.05)
= + 5.0%
$50(1 – 0.15)
$4.40
= + 5.0% = 15.4%.
$42.50
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Comments about Flotation Costs

Flotation costs depend on the risk of


the firm and the type of capital being
raised.
The flotation costs are highest for
common equity. However, since
most firms issue equity infrequently,
the per-project cost is fairly small.
We will frequently ignore flotation
costs when calculating the WACC.
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What’s the firm’s WACC (ignoring


flotation costs)?

WACC = wdkd(1 – T) + wpkp + wcks


= 0.3(10%)(0.6) + 0.1(9%) + 0.6(14%)
= 1.8% + 0.9% + 8.4% = 11.1%.

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What factors influence a company’s


composite WACC?

Market conditions.
The firm’s capital structure and
dividend policy.
The firm’s investment policy. Firms
with riskier projects generally have a
higher WACC.
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WACC Estimates for Some Large


U.S. Corporations, 1999

Company WACC
Intel 12.19%
General Electric 12.47
Motorola 11.65
Coca-Cola 12.31
Walt Disney 9.28
AT&T 9.22
Wal-Mart 10.99
Exxon Mobil 8.16
H. J. Heinz 7.78
BellSouth 7.41
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Should the company use the


composite WACC as the hurdle rate for
each of its projects?

NO! The composite WACC reflects the


risk of an average project undertaken
by the firm. Therefore, the WACC only
represents the “hurdle rate” for a
typical project with average risk.
Different projects have different risks.
The project’s WACC should be adjusted
to reflect the project’s risk.
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Risk and the Cost of Capital


Rate of Return
(%) Acceptance Region

W ACC

12.0 H

10.5 A Rejection Region


10.0
9.5 B
8.0 L

Risk
0 Risk L Risk A Risk H
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Divisional Cost of Capital


Rate of Return
(%)
WACC
Division H’s WACC
13.0

Project H
11.0

10.0
Composite WACC
9.0 Project L
for Firm A

7.0 Division L’s WACC

Risk
0 RiskL Risk Average RiskH
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What are the three types of project


risk?

Stand-alone risk
Corporate risk
Market risk

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How is each type of risk used?

Market risk is theoretically best in


most situations.
However, creditors, customers,
suppliers, and employees are more
affected by corporate risk.
Therefore, corporate risk is also
relevant.
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What procedures are used to determine


the risk-adjusted cost of capital for a
particular project or division?

Subjective adjustments to the


firm’s composite WACC.
Attempt to estimate what the cost
of capital would be if the
project/division were a stand-alone
firm. This requires estimating the
project’s beta.
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Methods for Estimating a Project’s Beta

1. Pure play. Find several publicly


traded companies exclusively in
project’s business.
Use average of their betas as
proxy for project’s beta.
Hard to find such companies.

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2. Accounting beta. Run regression


between project’s ROA and S&P
index ROA.
Accounting betas are correlated
(0.5 – 0.6) with market betas.
But normally can’t get data on new
projects’ ROAs before the capital
budgeting decision has been made.

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Find the division’s market risk and cost


of capital based on the CAPM, given
these inputs:

Target debt ratio = 40%.


kd = 12%.
kRF = 7%.
Tax rate = 40%.
betaDivision = 1.7.
Market risk premium = 6%.
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Beta = 1.7, so division has more market


risk than average.
Division’s required return on equity:
ks = kRF + (kM – kRF)bDiv.
= 7% + (6%)1.7 = 17.2%.
WACCDiv. = wdkd(1 – T) + wcks
= 0.4(12%)(0.6) + 0.6(17.2%)
= 13.2%.
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How does the division’s market risk


compare with the firm’s overall market
risk?

Division WACC = 13.2% versus


company WACC = 11.1%.
Indicates that the division’s market risk
is greater than firm’s average project.
“Typical” projects within this division
would be accepted if their returns are
above 13.2%.
Copyright © 2002 by Harcourt, Inc. All rights reserved.

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