Professional Documents
Culture Documents
SDC
Swiss-AIT-Vietnam Management Development Programme
Lesson 2:
Course:
Project Organization
& Implementation
PROJECT INITIATION
1.Overview
Project conception and
definition
Project proposal
Project feasibility study
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2.Project costing
Cost components
Types of cost estimates
Costing problems
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4.Risk management
Framework
Risk identification
Risk classification
Risk analysis
Risk response
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Required readings
Avraham, Chapter 10
Harvey A. Levine, Project Initiation
Techniques: A Strategic View.
CASE STUDY
Teloxy Engineering
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Learning objectives
After completing this lesson you should be
able to:
List major issues that firms have to deal with
during project initiation/definition stage
Discuss the main content of a project
proposal and major issues of the proposal
preparation process
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1. Overview
1.1 Conception
Objectives: Collect and present
information to management in order
that a clear decision can be made
on the project concept.
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Usual steps:
Identify the problems: increased
competition, reduction in profit or
market share
Identify the opportunities: new
technology - new market - new
idea – new resources.
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Project objectives:
Identify the long-term goals.
Identify the set of objectives.
Technical objectives
Timing objectives
Budget objectives
Scope guidelines
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Project priority:
Used to compare with other
competing project.
Based on many factors, ranging
from top management's preference
to the environmental impacts.
Factors may change over time.
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Impacts:
profit, market share, technological
competence, reputation
Social impacts.
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Managerial aspects:
Consistency with parent
organization’s goals and
strategies.
Predict potential/ conflicts,
changes.
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Types of proposals:
Internal proposal for approval
by top management.
External proposal for client to
offer some services/products
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Technical study:
The technical capability of the
personnel as well as the
capability of the alternative
technologies should be
considered
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Financial Study:
What are the magnitude of the
capital and operating costs of the
project?
What are the source of funds and
the draw-down schedule, and are
they sufficient to cover the costs of
activities and implementation?
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Administrative/Managerial Study:
What is the appropriate
organization?
To whom the project manager
will report? What are his links
with existing functional and
project departments?
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Economic Study
This involves the feasibility of the
proposed project to generate
economic benefits.
Can the project objectives be
justified in terms of organization's
strategic goals, or of the national
economic needs?
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Environmental Study
What will be the impact of the
project on the environment?
What are the relevant regulations?
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Social/Political Study
What are the project's likely social
and political impacts on the
community?
What social, political and
institutional factors may hinder or
assist the project in achieving its
objectives?
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Recommendations:
Modifications to improve the
project design
Approve/Not approve the
proposed project (justify)
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2. Project costing
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Notes :
Different interpretations by
companies on indirect/direct costs.
Both can be labor, materials or
expenses, it is always difficult to
estimate the indirect costs.
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Production/Construction:
manufacturing, assembly, testing,
materials, etc.
Operating & maintenance, personnel,
spare parts, repairs, quality controls
Product support, retirement & phase-
out
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x
Q2
C 2 C1
Q1
where C1 = cost of an existing plant C2 =
cost estimate for a similar plant Q1 =
capacity of the existing plant
Q2 = capacity of the new plant, and. -
x = cost-capacity factor
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Accuracy: 5%.
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Notes :
(i) Learning curve:
A principle in cost estimating
based on the fact that skill and
productivity in performing tasks
improve with experience &
practice.
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n =number of units
r = log (fixed percentage) / log 2
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A learning curve
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Disadvantages:
more difficult and costly to prepare
some incentives for the contractor
to use cheaper materials, perform
marginal workmanship, etc.
the contractor may run the risk of
underestimating
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Disadvantages:
The only requirement to renegotiate
the price is substantiating cost
data, therefore this type of
contracts tends to induce
inefficiencies.
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Disadvantages:
It invites contractors to negotiate
unrealistically high target cost so
that extra profits can be made.
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Negotiation is commonplace on
complex system which requires
much development work and
involve considerable uncertainty.
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4. Risk Management
4.1 Risk Management framework
Definition
Risk management is an organized
means of identifying and measuring
risk and developing, selecting, and
managing options for handling these
risks.
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Example:
A company wishing to invest $50 million
to develop a new product. The company
has three design options: A, B, and C.
The company decides that the states of
nature will be either: a strong market
demand, an average market demand or
a low market demand.
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The best choice of strategy is design A.
( Id e n t if y s o u r c e & t y p e
R is k Id e n tific a tio n
o f r is k )
(T y p e o f r is k a n d its
R is k C la s s ific a tio n
e ffe c ts )
(E v a lu a te c o n s e q u e n c e
R is k A n a ly s is & im p a c t o f r is k )
R is k A ttitu d e
(A ttitu d e o f p e o p le
in v o lv e d )
R is k R e s p o n s e (H o w r is k s h o u ld b e
h a n d le d )
R is k M a n a g e m e n t
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Physical
Loss or damage by fire,
earthquake, flood, accident, land
slip
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Environmental
Ecological damage, pollution,
waste treatment
Public enquiry
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Design
New technology, innovative
applications, reliability, safety
Detail precision and
appropriateness of specifications
Design risk arising from surveys,
investigations
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Likelihood of change
Interaction of design with method
of construction
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Logistical
Loss or damage in the transportation of
materials and equipment
Availability of specialized resources -
expertise, designers, contrattors,
suppliers, plant, scarce construction
skills, materials
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Financial
Availability of funds, adequacy of insurance
Adequate provision of cash flow
Losses due to default of contractors,
suppliers
Exchange rate fluctuations, inflation
Taxation
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Legal
Liabilities for acts of others, direct
liabilities.
Local law, legal differences between
home country and home countries of
suppliers, contractors, designers
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Political
Political risks in countries of owner
and suppliers, contractors - war,
revolution,
changes in law
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Constructional
Feasibility of construction methods, safety
Industrial relations
Extent of change
Climate
Quality and availability of management
and supervision
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Operational
Fluctuations in market demand or
product or service
Maintenance needs
Fitness for purpose
Safety of operation
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R is k C la s s ific a tio n
C o n s e q u e n c e o f r is k T y p e o f r is k Im p a c t o f r is k
F r e q u e n c y S e v e r it y / P r e d ic ta b ilit y A s s e t re la te d o r C a p ita l r e la te d
Im p a c t b u s in e s s r is k o r f in a n c ia l r is k
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Brainstorming
Past projects Lessons
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Decision Analysis
Probability Matrix
Decision Tree
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Sensitivity Analysis
Sensitivity table
Spider diagram
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Risk Attitude:
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Is it preferable to retain an
involvement in the management of
risk
Who should carry the risk if it is
not controlled
Whether the risk premium is
reasonable and acceptable
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Risk transfer:
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Insurance
The type of contract (will determine
how the risk is shared between the
customer and the contractor)
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Risk Retention:
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Risk Reduction
By redesign the project
By training and education
By a process of continually sensing
the condition of a project and
developing options to permit
alternative lower-risk solutions.
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Risk avoidance:
Avoid to accept the option which
have the potentially unfavorable
results.
Usually achieved by use of
exemption clauses in the contrac
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Event-Likelihood of damage to adjoining
buildings as a result of pile driving
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Classification:
* Risks for which past data are available
* Risks that would be accepted by insurance
companies
* Risks where expert-based judgments are
possible
* Warning: A risk is not irrelevant simply
because there are no data regarding its
extent !
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5. Project Financing
Definition:
Way of financing a project where
the lenders look mainly to
Earnings of the project as source
of fund for loan repayment
Assets of the project as collateral
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Major advantages:
- Reduce public spending
- Increase efficiency (through
privatization)
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Major disadvantage:
Financing structure is highly
complex, resulting in a very long
and expensive negotiation phase
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Build-Own-Operate
The ownership of the facility is
retained in perpetuity by the private
developer.
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