SWOT & VRIO ANALYSIS

TATA STEEL
 STEEL INDUSTRY
IN INDIA

• Companies in the steel industry

are investing heavily in expanding
their capacity. Major public and
private companies, including Tata
Steel, SAIL and JSW Steel, are
expanding their production capacity.
The government is targeting a steel
production capacity of 150 million
tonnes by 2020.
• India is the 3rd-largest crude
steel producer in the world with
production reaching 101.4 million
tonnes in 2017
SWOT ANALYSIS
VRIO ANALYSIS
 VRIO ANALYSIS

• Value - How expensive is the resource and how easy is it to obtain on the market
(purchase, lease, rent..)?
• Rareness - How rare or limited is the resource?
• Imitability - How difficult is it to imitate the resource?
• Organization, respectively arrangement - Is the resource supported by any existing
arrangements and can the organization use it properly?
 Value Rareness Imitation Organization

Steel production plants at various X

geographical locations
Offices and buildings at various geographical X
locations
Sufficient supply of raw materials for steel X
making
Sophisticated IT skills X X
Safety management. X

Pool of skilled personnel X

Excellent customer service X
IT System in place X
Efficient management structure X
Logistic, freight and shipment facilities X X

Effective employee welfare system X X

Highly capable management team X X
Continuous developing and upgrading new X X X
products to serve different industry levels.

Online portal Metal junction for buyers X X X X

A century experience in steel making X X X X

Integrated supplier and buyer management. X X X

Strong financial backing from group X X X X

Lowest cost steel producer in world. X X X X

Very strong presence in India which is a big X X X X

market for their products
Enterprise Risk Management (ERM) to X X X X
eliminate risk associated with various
THANK YOU!
Radhika Khaitan -17A2HP289

Nikita Mishra- 17A2HP237

Lakshmi Sowmya Namburu-17A2HP249

Pravesh Chalisgaonkar -17A2HP251

Raaghav Muralidharan-17A1HP583

Shreya- 17A1HP573