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Elasticity Price elasticity of demand Price elastic demand

(PED)
Price inelastic demand Unitary inelastic demand Perfectly price elastic demand
Perfectly price inelastic Determinants of price elastic Cross elasticity of demand
demand demand (XED)
Income elasticity of demand Income elastic demand Income inelastic demand
(YED)
Firm’s Revenue Elasticity Government revenue
Key Terms

Primary sector / primary Manufacturing sector Tertiary sector or service


commodities sector
Price elasticity of supply (PES) Price elastic supply Price inelastic supply
Unitary elastic supply Perfectly price elastic supply Perfectly price inelastic supply
Determinants of price elastic Immediate time period Short run
supply
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Long run
Elasticity

Elasticity refers to responsiveness of one variable to proportionate


change in another variable.

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Price elasticity of demand (PED)

Price elasticity of demand is a measure of responsiveness of quantity


demanded of a product to proportionate change in the price of that
product.

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Price elastic demand

Demand is said to be price elastic if proportionate change in quantity


demanded of a product is greater than proportionate change in price
of that product. Here PED > 1. When the product experiences price
elastic demand then its demand curve is relatively flatter.

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Price inelastic demand

Demand is said to be price inelastic if proportionate change in quantity


demanded of a product is smaller than proportionate change in price
of a that product. Here PED < 1. When the product experiences price
inelastic demand its demand curve is relatively steeper.

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Unitary inelastic demand

Demand is said to be unitary elastic if proportionate change in


quantity demanded of a product is equal proportionate change in
price of a that product. Here PED = 1. When the product experiences
unitary elastic demand then its demand curve is like rectangular
hyperbola or arch.

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Perfectly price elastic demand

When quantity demanded of a product changes without any change in


the price of that product, then the demand of that product is said to
be perfectly price elastic. Here PED = ∞ or n.d.. When the product
experiences perfectly price elastic demand then its demand curve is
parallel to horizontal axis.

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Perfectly price inelastic demand

When quantity demanded of a product does not change at all in


response to any change in the price of that product, then the demand
of that product is said to be perfectly price inelastic. Here PED = 0.
When the product experiences perfectly price inelastic demand then
its demand curve is parallel to vertical axis.

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Determinants of price elastic demand

Factors affecting price elasticity of demand of a product are referred as


determinants of PED. For example if the product in question
represents necessity then demand of that product will be price
inelastic whereas if it represents luxury then demand of that product
will be price elastic.

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Cross elasticity of demand (XED)

Cross elasticity of demand measures the responsiveness of quantity


demanded of a product to proportionate change in the price of
another product. If the 2 goods in question are substitute, then their
XED will be positive where as if they are complementary then their
XED will be negative. XED of unrelated goods is equal to zero.

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Income elasticity of demand (YED)

Income elasticity of demand measures the responsive of quantity


demand of a product to proportionate change in the income of its
consumers. YED for normal goods is positive while YED for inferior
goods is negative.

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Income elastic demand

When the proportionate change in quantity demand of a product is


greater than proportionate change in the income of consumer of that
product , then the demand of that product is said to be income elastic.

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Income inelastic demand

When the proportionate change in quantity demand of a product is


smaller than proportionate change in the income of consumer of that
product , then the demand of that product is said to be income
inelastic.

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Firm’s Revenue

Firms’ revenue refers to the amount of sales proceeds of the firm. It is


calculated by multiplying the number of units of the product sold with
the price per unit of the product. (TR = P X Q)

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Government revenue

Government revenue refers to the amount received by the


government to meet its expenditure from various sources which
includes: direct and indirect tax collections, fines and penalties, profit
from public sector undertakings, sales proceeds from the transfer of
ownership national assets &/or public sector undertakings, interest on
loans, entry fee from visitors national monuments etc.

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Primary sector / primary commodities

Everything that is extracted from the land is considered as primary


goods or primary commodities or commodities. It includes
agricultural, fishing, oil, coal, mineral, forestry etc. Firms operating in
primary sector are involved with the extraction, harvesting &
conversion of natural resources.

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Manufacturing sector

It’s also referred as secondary sector. Manufactured goods are man-


made goods. They are produced by transforming primary goods into
finished goods. They include: electronics, automobiles, books and
stationery, processed food, clothing, buildings etc. Firms operating in
the secondary sector are involved in the manufacturing or
construction of products.

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Tertiary sector or service sector

Service sector includes non-tangible economic goods like banking,


insurance, transportation, education, hospitability, healthcare
entertainment etc whose consumption indicates improvement in
standard of living of the consumer. Firms operating in the tertiary
sector specialise in providing services to their customers.

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Price elasticity of supply (PES)

Price elasticity of supply is a measure of responsiveness of quantity


supplied of a product to proportionate change in the price of that
product.

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Price elastic supply

Supply is said to be price elastic if proportionate change in quantity


supplied of a product is greater than proportionate change in price of
that product. Here PES > 1. When the product experiences price elastic
supply then its supply curve starts from y-axis.

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Price inelastic supply

Supply is said to be price inelastic if proportionate change in quantity


supplied of a product is smaller than proportionate change in price of
a that product. Here PES < 1. When the product experiences price
inelastic demand its supply curve starts form x-axis.

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Unitary elastic supply

Supply is said to be unitary elastic if proportionate change in quantity


supplied of a product is equal proportionate change in price of a that
product. Here PES = 1. When the product experiences unitary elastic
supply its supply curve pass through from origin.

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Perfectly price elastic supply

When quantity supplied of a product changes without any change in


the price of that product, then the supply of that product is said to be
perfectly price elastic. Here PES = ∞ or n.d.. When the product
experiences perfectly price elastic supply then its supply curve is
parallel to horizontal axis.

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Perfectly price inelastic supply

When quantity supplied of a product does not change at all in


response to any change in the price of that product, then the supply of
that product is said to be perfectly price inelastic. Here PES = 0. When
the product experiences perfectly price inelastic supply then its supply
curve is parallel to vertical axis.

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Determinants of price elastic supply

Factors affecting price elasticity of supply of a product are referred as


determinants of PES. For example “Time Period”, supply of a product is
perfectly price inelastic in immediate time period, while in short-run
supply is price inelastic and in long-run supply is price elastic.

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Immediate time period

During immediate time period all the factors of production are fixed or
constant.

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Short run

Short-run is time period in which all the factors of production are


variable but one.

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Long run

Long-run is a time period in which all the factors of production are


variable.

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