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Introduction
Growth
Maturity
Decline
Graph of a Typewriter Life Cycle
Typewriter Life Cycle
What is a Sales Curve?
Is the up and down sale of units
throughout a products Life Cycle
Typewriter Life Cycle
Market Introduction: (1867– 1980)
– The first stages of the typewriter were
early design and failed manufacturing
efforts. The successful typewriter was
invented by the Sholes & Glidenof
Wisconsin Printers and Inventors in the
late 1860’s; the typewriter was in most
American homes and offices as the
primary tool for writing through the
1970’s (Axelbank,2015).
Typewriter Life Cycle
Growth: (1882 - 1944)
– The manufacture of one of the first
typewriters was Remington their sales
went from 1,400 in 1882 to 14,000 in
just five short years. (Hubert, 1888)
Once the typewriter was perfected
Remington was no longer, the only
company in the field and other
companies began to develop their own
brands of typewriters.
Typewriter Life Cycle
Market Maturity (1944 - 1980)
– A jump in history IBM makes the electric
typewriter. To sustain the typewriter in its
maturity and stave off decline IBM launched
the electric typewriter, the Executive, not
only was it a faster way to type, but the
lines and words were more evenly spaced.
With the invention of the electric typewriter,
manufacturers were able to stay in the
market for a little while longer.
Product Life Cycle
Decline (1980 - 1999)
– Americans watched the journey of the
typewriter conceived in the 16th century,
widely used in the 19th century to
reaching its mature phase then fading
into oblivion by the early 21st century.
The decline of the typewriter started with
a series of developments, and the arrival
of technology in the form of computers
and laptops the typewriter disappeared.
Typewriter Life Cycle
Examples of product.
Typewriter Life Cycle
Examples of product.
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