Background

Background
Introduction to Dish Asia Network (DAN)
Introduction to Dish Asia Network (DAN)
“ASK Media (Pvt) Ltd.” is the holding company of “DAN TV” which is an
international “ASK
television
Mediachannel
Privatethat focuses
Ltd.” is the its content
holding to Entertain
company andTV”
of “DAN
Inform the Tamil
which speaking community television
is an international living in foreign
channelcountries.
that focuses its
content to Entertain and Inform the Tamil speaking community
living in foreign countries.
“DAN” first started as a satellite radio in 1994 and with the success of this
initial venture“DAN”
into borderless
first started media, in 1997 radio
as a satellite “DAN” launched
in 1997 the the
and with first 24/7
Tamil language successTV channel named
of this initial “DAN
venture Tamil
into Oli” The
borderless channel
media, also
“DAN”
claims another first, thatthe
launched it being the first
first 24/7 Tamilcommunity
language channel to be transmitted
TV channel named
out of India and
“DAN France.
Tamil Oli” The channel also claims another first, that it
being the first community channel to be transmitted out of India
and France.
 DAN’s Reach
We are transmitting our terrestrial Broadcast via UHF 51 Channel to

Colombo
Jaffna
Vavuniya

And furthermore we are covering Kandy and Western Province

via LBN cables.

At present “DAN” broadcast from their station in Paris, France on

“Eurobird” and “ABS-1” satellites that covers entire

Europe
Middle East
Asia

DAN TV is the most popular, pioneer and one and only free to air channel
(not encrypted) that’s reaches almost every geographical locations of Tamil
Diaspora in the world.
Terrestrial Coverage
• Colombo
Covering from Negombo to beruwela

• Jaffna
we are transmitting from Palali Airbase and
covering whole peninsula

• Vavuniya
We have an own tower in Vavuniya Town

Proposed Coverage
• Trincomalee
• Mannar
• Batticalo
• Ampara
DAN TV started terrestrial transmission in Sri Lanka
and currently is available to viewers on UHF 51.

We claim as pioneers and one and only channel being

operates from Jaffna “The heart of Tamil’s” and Due
to the fact that we are the only channel covering local
issues and events we are well known within the Tamil
community in Sri Lanka enabling us to reach more
living rooms in a far shorter period of time.

Also like in Europe we are very much involved in the

society itself by participating as well as organizing many
activities to entertain as well as provide information to
the community.

In addition we have tie-up with local leading Tamil

news paper “Virakesari” to promote our TV cannel to
local market in a huge way.
Current Situation
Presently many Sri Lankan businesses are increasingly concentrating
their efforts to penetrate international markets. Attracting the Sri
Lankan Diaspora living abroad to their products and services is the
key in making it big in this highly competitive environment.

The Tamil community living in Europe and Middle East is a very

important and influential segment of this population which is
estimated at over 1.5 million.

The challenge for most companies is to reach this community to

directly promote their goods and services.
Solution
DAN TV could be seen all over Europe and the Middle East where a
large Sri Lankan community is based and of which a considerable
segment is the Tamil speaking community.

This is a very lucrative market for Sri Lankan businesses as most

Sri Lankan expatriates while living and earning in these foreign countries
continues to identify Sri Lanka as their mother country and is nostalgic for
tastes and smells from home.

This provides a unique opportunity for our products and services to

establish themselves in hereto unreachable destinations with DAN TV
News and Current affairs programs

DAN TV News :: broadcast four half an hour ( 4 X 30

Minutes) main news bulletins every day
11:30 am , 6 pm , 9:30 pm, 12:30 am

JAFFNA NEWS :: Three Jaffna news updates

(3 X 25 Minutes) directly from our Jaffna studio
10 am 7:30 pm 1:30 am

ROUND THE CLOCK NEWS :: News updates on

every top of the hour (09 X 05 Minutes)

NEWS PAPER HEAD LINES :: Reading Tamil,

Sinhalese and English news paper headlines
every day morning show

JAFFNA NEWS PAPER HEAD LINES :: Reading

all Jaffna Regional news paper headlines on our
evening show
Movie Based programs

DAN TV Telecast a Tamil movie every day at 1:30 pm

(Sunday - Blockbuster and Wednesday - old movie)

Tele Drama’s

Popular Indian Tamil Tele drama’s on Monday to Friday

8 pm – 9 pm

Cine base programs

Many cine based programs like Comedy clips, super

scenes of the movies and review of latest movies

Infotainments and Kids

Varity of infotainment and kids programs on DAN

TV’s evening belt
Morning Show

Vanakkam Tamil Oli – 7 am to 9 am

Enclose:: Three Religious preaches,Astrology,
health tips, infant tips, cookery tips, News paper
headlines, events of the day, three yesterdays
important news clips and guest of the day.

Musical verity shows -Live

Dial 4 paattu Live

Song request program

Thaalattu
Oldies song belt for relaxing

Indraya Neyar
request with reasons (post card/mail)

Kalai poon thendral

wishes for the day – morning
Week end’s Political programs

Friday :: Parvaigal
Political views of viewers - LIVE
10 PM -12 MN

Saturday :: Arasiyal Kalam

political program with a Tamil politician from
Jaffna Or Colombo studio – LIVE
10 PM -12 MN

Sunday :: Nerukku Ner

Face to face political Interview with local
Politicians – Recorded or LIVE
10 PM -12 MN
 Thanking you for your precious time and
thanking you in advance for your future
support on our business……………

Corporate Office Country Office

DAN Television ASK Media (PVT) LTD
15 rue des pas Perdus 10/1, 1st Lane, 95800 Cergy
Ratmalana
France. Sri Lanka

Mr. Kuhanathan (CEO) +94774734023 ceo@dantv.tv

Mr.Sharthaar (COO) +94773670313 coo@dantv.tv

Please login to : www.dantv.tv for more details