MNG620: Business & Sustainabilty

Development
CSR activites & sustainability
performance

Prepared By:

Ruchika Sinha (179278001)

Ronak Kamdar (179278002)
Dheeraj Rajpal (179278047)
1
Scope of the Project

• Select top 5 Indian companies (different domain) in terms of CSR

• Analyze their spending pattern for CSR
• Evaluate their sustainability performance
• Analyze the correlation between CSR spending and sustainability
performance

2
Ambuja Cement
Sr Amount Spent (in
Sector CSR / CSS
No Rs. Crores)
Eradicating extreme hunger, poverty and malnutrition, promoting
1 preventive healthcare and sanitation & making available safe drinking 15.59
water CSR

Promoting education and employment enhancing vocation skills

2 especially among children, women, elderly, and the differently abled 19.81
and livelihood enhancement projects CSR

Promoting gender equality, empowering women, and measures for

3 reducing inequalities faced by socially and economically background CSS + CSR 1.60
groups
Ensuring environmental sustainability, animal welfare, agroforestry,
4 conservation of natural resources & maintaining quality of soil, air and CSR + CSS 6.06
water

5 Rural development projects CSR 9.20

6 Protection of national heritage, art and culture CSS 5.00

58.79 Crores (4% of the
Total Spend on CSR
Net Profit ) 3
 Ambuja Cement -Triple Bottom Line

Environmen Economic Social

t
• Clean water & Sanitation • Decent work and economic • No Poverty
• Affordable & Clean Energy growth • Zero Hunger
• Sustainable cities and • Industry, innovation & • Good health and well being
communities infrastructure • Quality Education
• Climate action • Partnership for the goals • Gender Equality
• Life below water • Reduced inequalities
• Life on land • Responsible consumption and
production
• Peace, justice and strong institution

HIGHLIGHTS
• No of plants - 15
• Employee Benefit expense incurred Rs. 661.37 • 5 integrated plants & 3 cement grinding units are Socially
crores sustainable in all respect. Complete data of others are not
• 59900 Truckers Engagement available in the report
• Turnover – Rs. 10241 crores • Ambuja Nagar, Gujarat plant is having state of art facility
• Market share 28%, second being ACC Cement 11% w.r.t to labour rights, human rights, corporate governance. 4
Mahindra & Mahindra - CSR Spending
Sr Amount Spent (in crore
Sector CSR / CSS
No Rs.)
1 Promoting Education CSR 11.49

Promoting employment enhancement vocation skills and

2
livelihood enhancement Projects
CSR 10.12

3 Promoting Sanitation CSR + CSS 5.03

4 Promoting Preventive Healthcare CSR 4.69

Health, safe drinking water, eradicating

5
hunger and Poverty
CSR 0.29

6 Ensuring Environmental Sustainability CSS + CSR 7.78

7 Rural Development CSR 15.91
8 Protection of national heritage, art and culture CSS 0.25
9 Promotion of Rural Sports CSR 0.26
Promoting Gender Equality, Day Care for Women, Senior
10
Citizens
CSR + CSS 0.02

Total Spend on CSR 89.9 (2.1% of net profit) 5

 Mahindra & Mahindra-Triple Bottom Line
Environmen
t
• Mahindra's carbon pricing
leadership story featured in
World Bank report
• Igatpuri plant certified as a zero
waste to landfill company
• Inaugurated onsite solar
power plant
• Igatpuri plant certified as a
water positive plant
• Conducted biodiversity
assessment at Zaheerabad
• Paint sludge and cotton waste
recycling
• Setting up biogas plant
Economic
• The Mahindra Group crossed
INR 2 trillion in market
capitalization during the year.
• Recorded an increase of 15%
in net sales and operating
income at INR 475.77 billion in
the year under review as
against
• INR 413.78 billion in the
previous year
• Economic Value generated: Rs.
504813 million
Social
• Education: 143,992 girls
supported under Nanhi Kali
programme
• Livelihood Training &
Placements: 6,323 youth
placed through the Mahindra
Pride Schools
• Public Health: 7,641 people
received medical & diagnostic
services
• Rural Development: 751
farmers from 79 villages
• Road Safety 14% reduction in
fatalities on the Mumbai Pune
Expressway
6
 Mahindra & Mahindra - Highlights
HIGHLIGHTS

• Stakeholder Engagement Expense – Rs. 73.4 Crores

• Employee Satisfaction on labour rights, work-life balance –
93 %
• Turnover – Rs. 4450 Crores
• Market share 8% , 3rd after Maruti (50%) and Hyundai
• (16%)
No of Automobile manufacturing plants – 11
•• Contributing tosustainable
6 are socially CSR since 2013
in all respect. Kandivali, Mumbai plant has the best facilities with respect to
promoting education, employment to the local people, development of the nearby areas.

7
BPCL - CSR Spending
Sr Amount Spent (in
Sector CSR / CSS
No Rs.)
Ensuring environmental sustainability, ecological balance,
1 conservation of natural resources and maintaining quality of soil, air CSR + CSS 66 lakhs
and water
Eradicating hunger, poverty and malnutrition, promoting preventive
2 CSR 50 Crores
health care and sanitation and making available safe drinking water
Promoting education, including special education and employment
3 enhancing vocation skills especially among children, women, elderly, CSR 38 Crores
and the differently abled and livelihood enhancement projects

4 Rural development projects CSR 1 Crore

Protection of national heritage art and culture including restoration
of buildings and sites of historical importance and works of arts;
5 CSS 35 Crores
setting up public libraries; promotion and development of traditional
arts and handicrafts

6 Capacity Building CSR 0.4 Lakhs

126 Crores ( 2.2% of net
Total Spend on CSR
profit)
8
 BPCL -Triple Bottom Line

Environmen Economic Social

t
• Reduction of GHG emission by • Rs. 7,919 Crore of Profit after Tax • Total 3,49,424 man hours of
43,660 metric ton of CO2 • Crude throughput increased to training to employees
• 14.56 MW of Total Solar Energy 28.54 MMT • ISO 50001 implemented at 22
installed • Rs. 2,80,173.11 Crores of Direct additional locations during FY
• 11.80 MW of Total Wind Energy Economic Value generated 2017-18
Installed
• 166.02 Crore spent on
• 21.61% increase in Energy
Community Activities
Efficient
• Local procurement from MSMEs
• Lighting capacity in FY 2017-18
stood at 27.11% against the
as compared to previous year
target of 20%
• 7% increase in total catchment
• 5S Certification at 17 more
area under rainwater harvesting
locations during FY 2017-18
in FY 2017-18 as compared to
• Energy Audit at 36 more
previous year
locations during FY 2017-18
• 18.89% increase in capacity of
renewable energy in FY 2017-18
as compared to previous year 9
 BPCL - Highlights
HIGHLIGHTS

• Community Activities Spent – Rs. 102 Crores

• Employee Engagement Score – 87%
• Turnover – Rs. 6500 Crores
• Market share 23.8% , largest petroleum refineries in
India
•• Contributing to CSR
No of Refineries – 4 since 2014
• Mumbai and Kochi refineries are socially sustainable in all respect.
Other refineries are in developing phase with respect to social
sustainability
• Mumbai refinery has accorded high importance to energy conservation
and environment protection

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 WIPRO – CSR Spending
Amount Spent (in
Sr No Sector CSS / CSR
Rs. Millions)
Community Healthcare: specific focus on malnutrition and
1 CSR 9.09
infant mortality rate.
Education: Education for Underprivileged / Children with
2 Disability, Sustainability Education, Higher Education for skills CSR 1349.9
building , etc.
Ensuring environmental sustainability, Biodiversity, Energy,
3 CSS + CSR 503.71
Waste Management, Sustainability Advocacy and Research

4 Rural development projects CSR 3.31

Total Spend on CSR 1866.01 (2.02% net profit)

HIGHLIGHTS

• Employee learning & training expenditure - Rs. 741.37 millions

• 1st IT based service company to prepare sustainability report
extensively
• Turnover – Rs. 554,179 Million
• Market share 10% , after TCS ( 24%) and Infosys (17%) 11
WIPRO-Triple Bottom Line
Environmen
t
• GHG emissions reduction of
11,000 tons of CO2 eq
• Energy savings due to server
virtualization increased by 35%
• 93.3% of total waste from IT India
operations recycled or reused
• Absolute GHG emissions
reduction of 1.8% from India
office operations
• Air travel footprint reduction
(distance as well as emissions) of
over 19%
• Renewable energy - 96.6 Mn.
units. 26% of our total office
space energy consumption
• Fresh water savings of 152 Mn.
Liters
Economic
• Rs. 14,471 Mn benefit from
income tax exemption
• 13% tax benefit to PBT
• Rs. 27,951 Mn of economic value
generated in 2016-17.
Social
• Wipro Seeding Programme which
supports the creation and development
of new educational organizations
• Wipro Science Education Fellowship
Program launched in Chicago, New
York and Boston to improve Science
and Math education in schools primarily
serving disadvantaged communities in
US cities
• ‘Children with Disability’ program
supports the educational and
rehabilitative needs of 4,200
underprivileged children through 12
projects in 6 states.
• Round table discussion on
sustainability education attended by 60
regional colleges in Orissa was
organized 12
ITC-CSR Spending
Amount Spent (in Rs.
Sr No Sector CSR / CSS
Lakhs)
1 Health & Sanitation, Drinking Water, Eradication of Poverty CSR + CSS 9773

2 Education CSR 2044

3 Vocational Training CSR 1488

4 Livestock Development CSS 603

5 Livelihood CSR 131

6 Women Empowerment CSR 1476

7 Environment Sustainability, Soil & Moisture Conservation CSS + CSR 5928

8 Social Forestry CSS 924

9 Protection of national heritage, art and culture CSS 243

10 Agri Development CSR + CSS 5045

27655 ( 4.7% of the net
Total Spend on CSR
profit)
13
 ITC-Triple Bottom Line

Environmen Economic Social

t
• Afforestation: Nearly 6,90,000 acres
• Carbon Positive :13 years • Gross Sales Value: US $ 10 greened
• Water Positive:16 years billion • Watershed Development : Over
• Solid Waste Recycling Positive: • Total Shareholder Returns 9,30,000 acres covered
11 years CAGR (22 years): 22.4% • Livestock Development : Over
• Renewable Energy: Over 43% • Livelihoods generated : Around 16,60,000 milch animals covered
of total consumption 6 million • Women Empowerment : Over
• 23 Platinum Rated Green • Contribution to Exchequer: 61,000 rural women benefitted
Buildings Nearly 80% of value-added • Primary Education : Over 5,70,000
• ITC Hotels are LEED Platinum • Market Capitalization: US $ 50 children benefitted
Certified Green Buildings billion • Skilling & Vocational Training : Over
62,000 youth benefitted
• Health & Sanitation : Over 32,000
toilets built
HIGHLIGHTS
• Majority of the pulp for paper division is produced from wood • Turnover – Rs. 58840 Millions
sourced from ITC's Social and Farm Forestry initiatives • Market share 5.2 %
• 14
• Social Sustainability is high in paperboards , hotel and packaging Contributing to CSR since 2010
Limitations of the Project

• CSR reporting is in nascent stage for Indian Companies

• Few companies talk about the CSR activities and their spend , but
impact of performance is not measured properly because of lack of data
and audit
• Various forms of analysis could be done in Indian context which is
currently done for US / European companies through various reports

15
References

• India’s CSR Reporting survey 2017, KPMG

• CSR in India, An analysis of CSR fund flow in India from FY 14-15 to FY
18-19, CSR Box & NGO Box
• Responsible Business Rankings 2018, Futurescap and IIMU
• Annual Reports & Sustainability Reports of the following companies:
– BPCL
– Wipro
– ITC
– Mahindra & Mahindra
– Ambuja Cement
Thank You