Social Identity Theory

This theory is a Cognitive social psychological theory.

Originated in Europe and gained popularity in North America
• Postulate of theory- People tend to classify themselves into social
categories that have meaning for them, and this shapes the way
individuals interact with others from their own identity groups and
from other groups.
• Central Proposition
Social Identity Theory
• Original Conceptualization
• What is the significance
• The 2 Central Propositions relevant to understand intergroup
relations:-
Social Categorization and Intergroup Discrimination
Social Identity and Social Comparison
Personal Component
Social Component
• What is Social Identity?
• Where does Social Identity stems from?