Presented By- Komal Bhor(05)

Sonali Gharat(14)
Shubhada Kalane(24)
Tejashree Karbhal(64)
Madhuri Shinde (85)
 Introduction to Project management
 Project life Cycle
 Work Breakdown Structure (WBS)
 Project Identification
 Market Feasibility
 Demand Forecasting
 What is Project?
 The word project denote a planned work, which entails one-time activities, which
are temporary in nature.
 A project is essentially initiated with a view to meet specific requirement of
business organization or individual which may be
o Creation of a new product/service
o Bring about changes in the current business process
o Definition-”A project can be defined as a non-repetitive ,one-off undertaking,
normally with discrete time, financial an technical performances goals”.
• What is Project Management ?
Project management is the application of processes,methods,knowledge,skills and
experience to achieve the project objectives.
Attributes of project:  Objective of Project:
 Unique Activities  Performance
 Sequence of Activities  Cost
 Interrelated Activities  Time
 Attainment of specific goal
Time
 Specified time
 Transience creates urgency

Safety

Cost Performance
 National And International Project
 Industrial And Non- Industrial Project
 Project based on level of Technology
 Project based on size
 Project based on ownership
 Infrastructure project
 Project based on need
Objective of Project Scope of Project
Management Management
 Setting Objectives  Project Integration
 Performance & Quality Management
 Budget  Project Scope Management
 Time of Completion  Project Time Management
 Project Cost Management
 Project Quality Management
 Project lifecycle phase are as follows:

1 Conception Phase

2 Definition Phase

3 Planning & Organizing Phase

4 Implementation Phase

5 Project Clean-up Phase

The project Management Body of Knowledge (PMBOK) defines Work Breakdown Structure(WBS) as a
deliverable-oriented grouping of project activities that organizes and defines the total scope of the project.
A deliverable is any measurable,tangible,verifiable outcome or result that must be produced to completed a
project or a part of project .

Level 0
Activity Project
Goal

Level 1
Activities
Activity Activity Activity

Level 2
Activities
Activity Activity Activity

(Task 1 Task 2 Task 3 ………. Task n)

 It is the first step in the Project Cycle.
 Project Identification involves gathering, compiling and
investigating economic figures of project for the purpose
of valuating the few other selected projects.
 Project are initiated through ideas.
 Sources of New project Ideas:
o Existing Industries
o Availability Raw Material
o Availability of Skilled Labour
o Import/Export Statistics
o Price trend
 Following are the main types of project identification :
o Project Based on One’s Knowledge or Skills
o Adapting one’s Skill to a New Target Group
o Extending an Existing Technology to a New Product
o Extending an Existing Product to a New Market
o Import Substitution

 Data Research
 Techno-Economic Surveys
 Market Feasibility study is a logical study and a marketing plan
about a course of action to be taken. It studies the marketing
viability of the project in terms of its ability to satisfy
customers' needs.
 Information to be collected an analyzed during market
feasibility:
o Unmeet needs that could be addressed by a new product or
services.
o Overall demand for new products, services or ideas.
o Characteristics of likely customers.
Situational Analysis an Specification of
Objective

Collection of data

Market Survey

Characterization of the Market

Market Planning
 Effective Demand in the Past and Present
 Break-down of demand
 Price
 Method of Distribution and Sale Promotion
 Consumes
i. Demographic and Sociological
ii. Attitudinal Attributes
 Demand forecasting is an estimate of sale in rupee
physical units for a specific future under a proposed
marketing plan.
 Demand forecasting serves as a mechanism to
forecast and estimate with precision the future
demand of the product.
 Demand Forecasting Techniques

Opinion Polling Statistical Method

Method

Consumers Sale Force Delphi

survey Methods Opinion Method Trends Barometric Regression Simultaneous
Method Projection Method Method Equation
Complete Enumeration Method Method
Survey
Sample Survey and
Test Marketing

End Use Fitting Trend line by Least Square Time Series Exponential
observation Linear Smoothing
Regression