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CHAPTER 6:

EFFECTIVE GUIDELINES IN
WRITING A STRAMA PAPER
PREPARED BY:
CHERYL A PANGDA-MPA Student
IV. Strategy Implementation
Many strategists are great at creating
value, but fail to capture it by dropping
the ball when it comes to execution of
strategy. Having a great idea is never
enough as they are a dime a dozen, but
the people who can successfully
implement them are rare.
“STRATEGY” should highlight;

CORPORATE GOVERNANCE AND STRATEGIC


LEADERSHIP
FUNCTIONAL STRATEGY FITNESS AND
ALIGNMENT
OVERCOMING BARRIERS TO CHANGE
APPLY THE RECOMMENDED STRATEGIES
V. STRATEGY EVALUATION
This part should measure the projected impact
of the strategy to be implemented. A good tool
to be used is the Balanced Scorecard, where
four perspectives can be measured: FINANCIAL
PERFORMANCE, CUSTOMER KNOWLEDGE,
INTERNAL BUSINESS PROCESSES, and
LEARNING AND GROWTH.
There is a need to ensure that these are
consistent with formulated strategy.
TARGET ACTUAL PERSON/UNIT
PERFORMANCE PERFORMANCE RESPONSIBLE
AREA MEASURES
OUTPUT TIME OUTPUT TIME
FRAME FRAME

FINANCIAL
PERFORMANCE

CUSTOMER AND
MARKET
PERFORMANCE

INTERNAL
EFFICIENCY AND
EFFECTIVENESS

LONG TERM
DEVELOPMENT
AND INNOVATION
Legend:
NUMERICAL ADJECTIVE
ADJECTIVE RATING INTERPRETATION
Exceedingly, meets the required contents and the
9.00-10.00 EXCELLENT performance expectations. It shows initiative,
creativity, research depth and clear growth of the
authors perceptions as they compiled their work.
Substantially meets the required contents and the
HIGHLY performance expectations. It adds quality by
7.00-8.99 COMMENDABLE creativity, extra research or some other
enhancement. The authors did a good job of
combining resources.
Averagely meets the required contents and the
5.00-6.99 COMMENDABLE performance expectations. It contains all the
required parts. It is clearly presented, well
organized and well written.
Satisfactorily meets the minimum requirements
3.00- 4.99 SATISFACTORILY and the performance expectations.
Does not meet the minimum requirements and the
1.00-2.99 POOR performance expectations
THANK YOU 

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