Give Your Users the Power of

Web-Based Decision Support --

At a Lower Cost!

Version 1.3 Feb 13, 1998

rst in Enterprise Decision Suppor

TM
 Topics

◆ Company overview

◆ Product line overview

◆ Key success criteria for web-based DSS tools

◆ Introducing WebIntelligence

◆ IS Solutions Overview

◆ Conclusion

◆ Questions and answers

Page 2
 Who is Business
Objects?
e industry leader in enterprise decision support softwa

◆ The market leader

■ #1 in query and reporting tools
■ #1 in licenses with over 700,000

◆ The technology leader

◆ The partner leader

◆ A financially successful
company
◆ A worldwide company

Page 3
 Market Leadership

#1 in End User Rated a leader by

Query and Gartner Group
%market share Reporting Challengers Leaders
20.0

BusinessObjects
16.0

12.0 Ability
to
8.0 Execut
e
4.0

0.0
Niche Players Visionaries
Business Nearest
Objects competitor Completenes
s of Vision
Source: IDC Information Source: Gartner Group
Access Tools Survey 1997

Page 4
 Industry Recognition and
Acclaim

1997

◆ Selected for DBMS Magazine 1997 Reader’s Choice award

◆ Named one of top 12 database companies on the rise
■ Database Programming & Design
◆ 1st DSS vendor chosen for the Microsoft Alliance for DW
◆ Ranked in the top 100 software companies in the world
■ Software Magazine

Page 5
 The Technology Leader
Proven history of constant innovation Web
query
&
Mainstrea
reporting
m data
mining
Automated web
publishing

Integrated query,
reporting, and
OLAP
Business-
intelligent
Templates querying from
for Excel
Metadata packaged
Integrate bridging application
Business Centralized d slice s
representati repository and dice
on of data

1990 1991 1992 1993 1994 1995 1996 1997 1998

Page 6
 Over 500 Leading
Partners
Strategic Distribution
Certified Technology Alliance
 Bull Consulting  Carleton
 Digital  Andersen  Fujitsu
 Fujitsu  Cap Sesa  HP
 IBM  Ernst &  IBM
 NEC OLAPYoung  Informatica
 Price Waterhouse  Arbor Essbase  Informix
 Sequent  Oracle Express  Microsoft
 Siemens/Nixdorf  Microsoft OLE DB  NCR
 Toshiba  IBM DB2 OLAP Svr  Oracle
 UNISYS  Informix MetaCube  Platinum Technology
 Prism
Data Mining Business  Pyramid
 Angoss Applications  Red Brick
 DataMind  Aurum  Sun
 IBM  Baan  Sybase
 ISoft  Oracle  Tandem
 SLP Infoware  PeopleSoft  Texas
 SPSS  Ross Instruments
 SGI  SAP
Page 7
 Blue Chip
Customers
ver 5,800 customers in all major industries
Financial Chemical/Energy Telecom
 Chase Global Bank
 Baltimore Gas &  AirTouch Cellular
 Chemical Bank Electric  Ameritech
 BP Oil
 Citibank  AT&T
 Chevron
 Ernst & Young  BellSouth, Bell
 Dow Atlantic
 Fidelity Investment
 Goldman Sachs  Duke Energy  British Telecom
 Electricité de France France Telecom
 Merrill Lynch 
 Mitsubishi Chemicals Motorola
 Smith Barney 
 Mobil Southwestern Bell
 T. Rowe Price 
 Shell Oil  US West
Health /
Medical Government/Researc Pharmaceuticals
 Allegiance h  Abbott Labs
 Medtronic  DOD Health Affairs  Ciba Geigy
 Kaiser  DOE / Lawrence  Eli Lilly
Permanente Livermore  Glaxo
 Omni  Navy / NavAir  Mallinkrodt
Healthcare  Navy / NavSea  SmithKline
 Owens & Minor  NASA Beecham
 Blue Cross Blue  US Federal
Shield Government
Page 8
 Healthnet
 The High Tech Industry
Choice
ading high tech companies use BusinessObjects

Page 9
 Financial Success
consistent track record of profitable growth

120

100

80

$M 60

40

20

0
1991 1992 1993 1994 1995 1996 1997
Page 10
 A Worldwide Company
Distributors
Quebec Iceland Hambourg Sweden Denmark München
Detroit Toronto Sales offices
London Utrecht Stockholm Köln Zurich
San Francisco Chicago Norway Finland

Brussels
Paris Tokyo
Madrid Japan
Los Angeles Boston Greater China
New York (2) Taiwan
Dallas Washington D.C.
Houston India
Mexico Spain
Portugal
UAE
Atlanta Geneva
Bahrain
Austria
Kuwait
Italy
Colombia Malaysia
Greece
Turkey
Venezuela Lebanon Singapore Australia
Israel
Brazil South Africa
Chile Argentina Sydney

New Zealand
Page 11
 Topics

◆ Company overview

◆ Product line overview

◆ Key success criteria for web-based DSS tools

◆ Introducing WebIntelligence

◆ IS Solutions Overview

◆ Conclusion

◆ Questions and answers

Page 12
 The Business Need

◆ The changing business environment

◆ Drives the need for business intelligence
◆ For everyone in the enterprise
◆ For both production and ad hoc access

Gartner Group
Available business data (Gigabytes)
10

8 Fact Gap
6 Critical Decisions/Week
4

2
Available Analytical Personnel
0
1990 1991 1992 1993 1994 1995 1996
Page 13 Source: Gartner Group
 BusinessObjects Product
Line
complete suite of enterprise decision support tools
BusinessQuery Designer
Spreadsheet access Setup
Supervisor
BusinessMiner Admin, Security
Data mining

Document
BusinessObjects Agent Server
Query, reporting
Report Server, Agents
and OLAP

Data
sources
WebIntelligence Data warehouses Rapid
Web access Data marts Deployment
Operational databases SAP, PeopleSoft, Oracle...
Stored procedures Templates
Repository Personal data
Centralized control OLAP servers
Business Applications

Page 14
 Topics

◆ Company overview

◆ Product line overview

◆ Key success criteria for web-based DSS tools

◆ Introducing WebIntelligence

◆ IS Solutions Overview

◆ Conclusion

◆ Questions and answers

Page 15
 Web DSS Requirements

◆ Query and reporting capabilities

◆ Robust semantic layer for end-user access

◆ Compatibility with a full client solution

◆ Scalable web architecture

◆ Availability and security

Page 16
 Internet Query and
Reporting
The largest internet DSS market

1400

1200

1000

$M 800 EIS
MDA
600
Q&R
400

200

0
1997 1998 1999 2000 2001

Page 17 Chart source: IDC, 1997

 Query and Reporting
Capabilities
Examine
◆ Standard reports to answer old a report
questions
■ Periodic reports run the business
■ Automatic scheduling and
distribution
◆ “Off-road access” for new ones
■ Unanticipated
■ Unanticipateable
■ Self-service access to data

Ask another
question

Page 18
 Robust Semantic Layer

Business Semantic layer

representati
on

Corporate databases
End users

◆ Semantic layer provides business representation of data

■ “Universes” made up of “Classes” and “Objects”
■ “Product”, “customer”, “sales revenue”,...

◆ Empowers users with autonomous, self-service access

■ Eliminates report backlog or “fact gap”

Page 19
 Compatibility with Full Client
SAP
PeopleSoft
Oracle
Baan

Data Business Operational

warehouse applications databases
◆ How many full and thin?

◆ Can I protect my
investment?
Semantic
Semanticlayer
layer
(Business
(Businessrepresentation)
representation)

Full Client Thin Client

Page 20
 Scalable Web Architecture

◆ To deliver the true promise of the Web

■ Lower cost of deployment
■ Zero client administration

◆ It is hard to predict the usage

◆ Ability to add (not change) server power if

needed

Page 21
 Availability and Security

◆ Ensure high availability and performance

■ 24x7 uptime = no night on the internet
■ Highly scaleable to accommodate unforeseen
demand
◆ Maintain tight security
■ Secure transmission over either intranet or internet
pipe
■ User authentication
■ Profile-based security for information access

Page 22
 Topics

◆ Company overview

◆ Product line overview

◆ Key success criteria for web-based DSS tools

◆ Introducing WebIntelligence

◆ IS Solutions Overview

◆ Conclusion

◆ Questions and answers

Page 23
 Introducing WebIntelligence

Enterprise query, reporting, and analysis for

the web
Thin Client Web Server /
Web Browser Database
Application Server

URL / IIOP
SQL
Commands

Filtered
HTML Aggregated Results

◆ Self-service data access

◆ High availability and performance
◆ Zero-administration client
◆ Security
◆ Unified metadata

Page 24
 Self-Service Data Access

sy access to data with familiar business terms

◆ Interactive UI
■ Drag and drop
■ Slice and dice

◆ Industry-leading
query technology
■ Semantic layer
■ Aggregate
awareness
■ Multi-star schemas
◆ Hyperdrill
■ Drill out to any
external web data
source

Page 25
 Personal Home Page

catalog of production reports “pushed” to the user

◆ Personalized entry point to
the reports
■ Based on user preferences and

profile
◆ Easy navigation to reports
■ Corporate documents
■ My documents
■ Inbox

Page 26
 High Availability and
Performance
◆ Distributed component architecture
■ Scaleability
■ Failover
■ Load balancing

◆ Based on Visigenic object request broker

■ CORBA-compliant

◆ Uses native web server APIs

■ ISAPI, NSAPI
■ Generic CGI

◆ Network traffic optimizations

■ Archived applets
■ HTML scrolling
■ Chunking

Page 27
 WebIntelligence Architecture

WebIntelligence
Server
Report
Engine

Web Security
Server Admin Databases
Browser
Applets
HTTP SQL
Object Engine
Request
Broker
Cache

User
Catalogs

Page 28
 Communication protocols
and flow
Inbound and outbound over H TTP and IIOP
Report
definition IIOP
Port 14,999
Gate WIQT
LOV’s,
keeper Manager
Prompts WIQT
Lite
Universe IIOP NSAPI
Port 15,000 IIOP
Port 14,999 data
HTTP Server

Dispatcher
HTTP HSAL
SQL
Port 80

HTML
Repo
rt
Repository Production
Universe Report Database,
selection selection Warehouse
or Mart
Page 29
 Load Balancing / Failover
25-50

1-25 50-75

Web
Server
WebIntelligence Servers

Server 1 Server 2 Server 3 Server 4

Databases

Page 30
 Zero-Administration Client

elivers on the thin-client promise

◆ 100% Java applet

◆ Automatically downloaded
■ Then cached in browser

◆ Zero client-side installation and

maintenance
■ No application software
■ No database middleware
■ No plug-ins

Page 31
 Security

◆ Network security
■ Web security standards -- SSL
■ Traffic control -- limits data transferred over the network

◆ Data security
■ Data access control -- down to the database table row
level
■ Resource control -- limits amount of time a query can run

◆ Report security -- via the BusinessObjects

repository
■ Object-based security model
■ User and group profiles
■ User name and password checking

Page 32
 Unified Metadata

A single DSS infrastructure for both client/server

and web
◆ Unified metadata is key
■ For transition
■ For coexistence
◆ Shared universe
■ One single mapping of the corporate data to
familiar business terms
◆ Shared repository
■ One centralized resource control and security
system
◆ Shared rapid deployment templates (RDTs)
■ One set of predefined universes for vertical
applications

Page 33
 The Most Powerful Query
ers can autonomously answer real business questions

◆ The original
■ US patent 5,555,403

◆ Aggregate awareness
■ 100 to 1,000 fold performance boost

◆ Support for all schemas

■ Flexible access to marts, warehouses, and production
databases
■ Faster path to initial deployment

◆ Multiple SQL statement generation

■ Correct results
■ Required for multistar schemas

◆ Shortcut joins
■ Simpler joins mean faster processing

Page 34
 Topics

◆ Company overview

◆ Product line overview

◆ Key success criteria for web-based DSS tools

◆ Introducing WebIntelligence

◆ IS Solutions Overview

◆ Conclusion

◆ Questions and answers

Page 35
 BusinessObjects Designer
raphical semantic layer setup utility

◆ Create universes in
a few mouse clicks
◆ Leverage existing
metadata
■ Informatica, Prism
and others
■ Universe linking
◆ Exploit DW power
■ Aggregate
awareness

Page 36
 BusinessObjects Supervisor
Administration and security utility

 Protect information
resources
■ Data access (row-level)
■ Resource utilization
■ Product functions
◆ Streamline user
administration
■ User profile inheritance
■ Nested groups of users
■ Reuse NT
authentification
◆ Maintain DSS
resources easily
■ Central repository

Page 37
 Document Agent Server
Share production reports widely

 Offload report execution to a dedicated server

 Execution at off-peak hours

 Schedule automatically
■ Keep reports up-to-date without any intervention
■ Store reports securely
in the repository
 Distribute analysis-ready
reports
 Push reports and
associated cubes to
users
 Intranet and web
(surf and download)
 Push to WebIntelligence

Page 38
 Intelligent Agents

◆ Automated actions based on

business rules DB
■ Agents run on a Document Agent Server
■ Check for exceptions in reports
Agent
◆ Two types of agents
■ User-defined agents
Action
■ Programmable agents

◆ Example : logistics
■ If inventory + orders < forecast
then inform warehouse manager

◆ Document can be published to

WebIntelligence

Page 39
 Rapid Deployment
Templates
ck deployment against popular packaged applications

◆ Customizable templates
■ Predefined semantic layers
■ Reports
■ Documentation

◆ Enable a quick start

■ Up and running in days, not weeks

◆ Support for the major application packages

■ SAP — CSP partner
■ Oracle — CAI partner
■ PeopleSoft — OLAP partner
■ Baan

Page 40
 Topics

◆ Company overview

◆ Product line overview

◆ Key success criteria for web-based DSS tools

◆ Introducing WebIntelligence

◆ IS Solutions Overview

◆ Conclusion

◆ Questions and answers

Page 41
 Conclusion

WebIntelligence, the right solution with unique

strengths
◆ The only ad hoc query, reporting and analysis
■ Leverages Business Objects industry-leading query
technology
■ Leverages Business Objects patented semantic layer

◆ The most advanced architecture

■ Java and HTML provide zero admin client
■ DCA and ORB provide high availability and performance

◆ The easiest interface

■ Provides interactivity of full client applications
■ Offers hyperdrills and PHP
■ Leverages BusinessObjects’ end user design expertise

Page 42
 Topics

◆ Company overview

◆ Product line overview

◆ Key success criteria for web-based DSS tools

◆ Introducing WebIntelligence

◆ IS Solutions Overview

◆ Conclusion

◆ Questions and answers

Page 43