Professional Documents
Culture Documents
Intelligence Strategy
Overview
Juan Manuel
Alvarado
juan@gyssa.com
MVP SQL SERVER
Understanding Business
Intelligence
Or put simply…
It is the application of
knowledge derived from
analyzing an organization’s
data
to effect a more positive
BI is used to…
Understand the health of the
organization
Collaborate on a shared view of business
drivers
Reduce the time to decision
Its goal is often to…
Impact the bottom line by measuring
BI is no operations
specific longer a luxury afforded by a
few large companies—it is now
Enhance
consideredcompetitive
an essentialadvantage
part of the IT
portfolio
Feb-2008 Microsoft Developer & Platform 4
Evangelism
Addressing Common Business
Problems
D
EMO
Data Marts
Staging Area
Client
Access
Manual Client
Cleansing Access
To improve
organizations by
providing business
insights to all
employees, leading to
better, faster, more
Powerful Integrated
BI
Cost Effective
Solution
Fast Time-to-Market
Choice of Integration Points
Performance
Management
Enterprise
Offers high levels of scalability and
availability
Includes 64-bit support
Includes the BI platform
Standard
Affordable option for small and medium-
sized organizations
Includes 64-bit support
Includes the BI platform
Feb-2008
Does not include some
Microsoft Developer advanced
& Platform 15
Evangelism
SQL Server 2008 Editions
Workgroup
Suitable for small organizations
Includes Reporting Services only
Express
A free, easy-to-use, lightweight version
Does not include the BI platform
Local reporting with SSRS only
Compact
A free, limited functionality in-process
version
Feb-2008 Microsoft Developer & Platform 16
Evangelism
Microsoft Office 2007
D
EMO
Pervasive:
Agility with change
and innovation.
Strategic:
integrated business Scope:
execution and
management. Integrated corporate
Operational:
Tactical
performance
improve • Scope: experience.
business Communicate
effectiveness • Scorecards,
Analytics actions about ‘one
Focused: version of the truth’.
process efficiency or Scope: • Corporate Portal
cost reduction
Opportunistic
Dashboards • Inter-departments
Information Workers
PM: Capabilities Required
What is happening?
Scorecard &
What happened? Dashboard
Reporti
ng
Analyti
csWhy?
Strategy
Single Data Model
Performanc Business
e ScorecardPerformancePoint
ProClarity
Manageme Manager 2005 Server 2007 Analytics 6
nt
Office SharePoint
Server 2007
Office Excel
2007
P
lan
• Business-Driven
– Business users can build performance dashboards
easily through an integrated design experience
across monitoring and analytics.
• People
– All users have visibility into organizational
performance. They can monitor and take action in
a familiar and collaborative environment.
– Personalized performance views are delivered to all
users, all types of use (Office, SharePoint,
Reporting Services).
• Business-Driven
– Business users capture and share analytical best
practices using an intuitive and collaborative
environment.
• People
– Advanced visualization and analytics make it easy
for users understand complex information
faster, spot highlights, trends and opportunities.
– Rich analytical functionality reach is extended all
users, all types of use out of the box (Excel,
SharePoint, Reporting Services).
• Business-Driven
– Business users can define, modify and maintain
logical business models integrated with business
rules, workflows and enterprise data.
• People
– Information workers can interact with and
continuously contribute to the business processes
of planning, budgeting and forecasting in the familiar
and easy to use Excel Environment.
• Functionality and Value
– Business users design models the way they think
about their business. They can integrate and
maintain business rules, calculations and
assumptions with no coding.
– Spans from single model deployments to enterprise
scenarios utilizing model-to-model mapping
functionality.
– Top-down and bottom-up planning functionality
supports deployments requiring users to set top-
level targets, test scenarios, perform detailed
analysis online and offline.
– Process management enables users to manage the
forecasting progress through forms, workflows,
submissions, approvals, reports, notifications and
annotations.
– Ability to connect to information contained in
external systems and data sources. Transformation
Product
Juan Manuel
Alvarado
juan@gyssa.com
MVP SQL SERVER
Feb-2008 Microsoft Developer & Platform 35
Evangelism