JK – LAXMI CEMENT

Mazbooti
Guaranteed
Introduction

About J.K Laxmi Cement
Year-1982.

Located- Sirohi in Rajasthan.

It has completed more than 25 years of its glorious existence, the company is renowned for its
strength, quality and performance.

One of the established names in the cement industry, JK Lakshmi Cement Ltd has state-of-
the-art plant at Jaykaypuram, dist. Sirohi, Rajasthan. With the capacity expansion and further
commissioning of a split location grinding unit at Motibhoyan, Kalol (Gujarat), the combined
capacity of the Company today stands at 4.75 Million Matric per annum. With the use of the
latest technology from M/s Blue Circle Industries and modern equipments from M/s Fuller
International of USA, the Company is going from strength to strength.

It is also the first cement producer of Northern India to be awarded an ISO 9002 certificate
and be accredited by NABL (Department of Science & Technology, Government of India) for
its Lab Quality Management systems.
RAW MATERIAL USED TO MANUFACTURE
CEMENT
 Raw Materials
 Limestone
 Sand,
 Shale,
 Clay, and Iron ore.
 Another source of raw materials is industrial by-products.
 Raw Material Preparation
Mining of limestone requires the use of drilling and blasting techniques. The blasting
techniques use the latest technology to insure vibration, dust, and noise emissions are
kept at a minimum. Blasting produces materials in a wide range of sizes from
approximately 1.5 meters in diameter to small particles less than a few millimeters in
diameter.
Material is then loaded at the blasting face into trucks for transportation to the
crushing plant. Through a series of crushers and screens, the limestone is reduced to a
size less than 100 mm and stored until required.
Depending on size, the minor materials (sand, shale, clay, and iron ore) may or may
not be crushed before being stored in separate areas until required.
Recognition & Awards
JK Lakshmi Cement manufacturing facility has been rated amongst Greenest
Cement Plant of India by CSE GRP 2005 thus highlighting their commitment to
the environment even while ensuring the highest standards of quality for our
products. They have won

the Productivity Excellence Award 2007-08.

Energy Conservation Award 2008.
NCB award 2007.
Building Leadership Award 2007.
National Award for Environmental Excellence & Energy Management 2007.
Golden Peacock Award for Corporate Social Responsibility 2007.
 ICWAI National Award 2007 for Excellence in Cost Management.
The Pinnacle Cement 2006 award by MTech Zee TV.
 Green Tech Safety Award and a place of pride amongst the top ten companies in
India in HR practices. (as per the Business Today- TNS Mercer survey).
Sales & service Network
Its wide network of 70 cement dumps and over 2200 dealers spread
across the states of Rajasthan, Gujarat, Delhi, Haryana, U.P.,
Uttaranchal, Punjab, J&K, Mumbai & Pune and the vast pool of highly
trained & dedicated marketing and technical service team helps the
Company to service it's customers at their doorstep.

JK Lakshmi Cement’s Technical Service Cell provides construction
solutions to its customers & carries out regular & innovative contact
programmes with Individual House Builders, Masons and Business
Associates to keep in tune with their needs and requirements.
Currently, the company has 10 fully operational plants in Western &
Northern regions of the country and is further expanding in this area.
Key Products
Keeping in touch with the global construction trends
& changing needs of customers, the company has
introduced state-of-the-art Ready Mix Concrete
(RMC) with the brand name” JK Lakshmi Power Mix”.
‘JK Lakshmiplast’ the first premium branded Plaster of
Paris (POP) in Northern India is another value added
product launched by the Company for discerning
customers.
 Major projects
An integral part of Major Projects like
 IGNP: Indira Gandhi Nihar Project
 Sardar Sarovar Dam
 Golden Quadrilateral
and major corporations like L&T,
Reliance, NTPC, Essar and Airport
Authority of India, JK Lakshmi Cement
has become the preferred choice among
the customers because of its consistency,
high level of quality and impeccable
customer service
CEMENT PRODUCTION
PROCESS
1.Quarry: Typically limestone, marl and
clays as well as other materials containing
the required proportions of calcium,
silicon, aluminium and iron oxides are
extracted using drilling and blasting
techniques.

2. Crusher: The quarried material is then

reduced in size by compression and/or
impact in various mechanical crushers.
Crushed rock is reduced in size from 120
cm to between 1.2 and 8 cm. Drying of raw
material may also be necessary for
efficient crushing and pre-blending.

3. Conveyor: Raw material is then

transported from the quarry using
conveyors, rail wagons or other suitable
logistics solutions specific to the cement
plant.
4. Mixing bed: The crushed
limestone and clay is homogenized
by stacking and reclaiming in a
long layered stockpile. This
material is then ready for milling
and drying in the kiln.

5. Raw mill: The raw materials are

milled and dried in a roller mill.
Heavy rollers are held over a
rotating table . Here the raw
materials are send for
crushing/screening plant, where it
is crushed and screened, to
produce the desired particle size.
Ore from the mines are typically
reduced to about ¾ inch and
stored in a coarse stockpile. From
there, the ¾ inch ore is typically
reduced to a powder in a large ball
mil
6. Filter: Bag filters comprise filters of either woven
fabric or needle felts to remove particles from kiln
exhaust. The exhaust gas from many kilns is used for
drying raw materials, thus improving the energy
efficiency of the plant.

7. Preheater: Cyclone preheaters enable the raw material

of cement production to be preheated before entry into
the kiln. This increases the energy efficiency of the kiln
as the material is 20-40% calcined at the point of entry
into the kiln.

8. Kiln: The kiln is designed to maximize the efficiency

of heat transfer from fuel burning to the raw material. In
the preheater tower the raw materials are heated rapidly
to a temperature of about 1000°C, where the limestone
forms burnt lime. In the rotating kiln, the temperature
reaches up to 2000°C. At this high temperature,
minerals fuse together to form predominantly calcium
silicate crystals - cement clinker.

9. Cooler: The molten cement clinker is then cooled as

rapidly as possible. The ambient air used to cool the
clinker is then fed into the kiln as combustion air -
ensuring high utilization of the heat produced
10. Clinker silo: Clinker may be either
stored on site in preparation for grinding to
form cement, or transported to other sites.

11. Cement mill: Finish milling is the

grinding together of cement clinker, with
around 5% of natural or synthetic gypsum.
Other cementitious materials such as slag,
flyash or other pozzolans may also be
incorporated into the final cement powder.

12. Logistics: Final cement may be

transported pre-bagged or as a bulk
powder. The method of transport selected
varies according to location - and may
include transport via truck, rail or ship
HR. STRATEGIES AT JK-LAXMI CEMENT
 PERFORMANCE MANAGEMENT:
The Performance Management System at JK Lakshmi Cement ensures that performance and
achievement do not go unnoticed. It provides an opportunity to the employees to monitor
their progress and develop into complete professionals. The cornerstone of our Performance
Management System is the Appraisal System. Individual performance targets in the form of
Key Result Areas (KRAs) are set at the beginning of the year through consultation with the
reporting managers. At the end of the year, each employee’s performance is assessed against
the set KRAs. Performance Management provides the employee an opportunity to discuss
his/her achievements during the given period and to focus on improvement areas.

 Sucession Planning:
We believe in creating and nurturing leaders. Leadership is about lifting a person's vision to
higher sights, the raising of a person's performance to a higher standard, the building of a
personality beyond its normal limitations. Succession planning is a must in order to ensure
that the organization has the right people in place to handle future challenges. Mentoring and
coaching processes are essential for grooming future leaders. Succession planning is meant to
ensure that the right people with the right skills are in the right place at the right time.
Training & development.
We lay a lot of emphasis on developing our employees beyond their present
boundaries, broadening their horizon, enabling them to think the unthinkable and
rise above the benchmarks they set for themselves. We take pride in the internal
and external training programmes organized for our people. Here, the word
internal also has a special significance because we train our own people to become
Trainers for the rest of their team.

Assesment & development centres:

Assessment and Development Centres provide organizations with a huge amount
of useful and validated data about the potential of new recruits or the performance
and development needs of existing employees. Setting up of these centres involves
the identification and designing of multiple assessment processes for a group of
participants. Assessment and Development Centres are considered the most
effective tool for identifying future managers. They help an organisation to
promote and hire the best resources by evaluating their knowledge, behavioural
traits, skills and competencies.
 
Financial Ratios
PV Ratio: Figures are in Rs. Cr

Contribution X 100 = 999.76 X 100

Sales 1644.05
= 60.811 %
Brake Even Sales:

Fixed Cost = 408.66 = 672.02 (Cr.)

PV Ratio 60.811%

Margin of Safety:

Total sales - Brake even Sales = 1644.05 – 672.02

= 972.03 (Cr)
Financial Ratios
Operating Profit Ratio:

Operating Profit X 100 = 440.47 x 100 = 29.56%

Sales 1534.69

Net Profit Ratio:

Net Profit X 100 = 241.13 x 100 = 15.81%

Sales 1534.63

Debt Equity Ratio:

Debt X 100 = 903.68 = 0.89 : 1

Equity 1020.70
Financial Ratios
Current Asset Ratio:

Current Asset = 684.65 = 1.41 : 1

Current Liabilities 485.74