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Robin Hood

Robin Hood: Organizational Profile

Brief History
 First year of Revolt: built a large body of men with grievances;
made a disciplined fighting force; housed in Sherwood Forest
 Robin ruled supreme; had lieutenants to whom he delegated
functions
 Fame spread; the band grew
 As the band grew, discipline slackened and food was scarce.
 Revenues were running short as the rich were avoiding the forest
 Barons want to overthrow Prince John, bring King Richard back,
and want Robin Hood to help them in exchange for amnesty
 Something had to change, but what?
What problems does Robin Hood have?
Robin Hood: The Problem(s)

Sheriff is getting stronger; more men and


money
Band is running out of money
Food is scarce
How do we decisively end the conflict
before the Sheriff regains control?
What issues does Robin need to be
address?

the band is overstaffed and with insufficient


resources to sustain
Strategic options

• Expand the organization into areas outside


Sherwood Forest
• Kill the Sheriff as a defensive strategic
move
• Switch to a fixed transit tax for an offensive
strategic move 2
Should he kill the sheriff?

Robin has considered killing the sheriff to


end the feud. but it would only satisfy his
thirst for revenge without improving the
matter. If there is an unsuccessful attempt
on the life of the Sheriff, retribution will be
fierce.
Robin Hood: SWOT
Strengths Weaknesses
Strong leadership Unable to sustain growth
Large band of well-trained (limited resources)
fighting men Lack of familiarity with all
Support from org members
stockholders (the peasants
and farmers that hate the
Sheriff)
Opportunities Threats
Expand into other forests, The sheriff is getting
spreading the revenue stronger, increased
base competition
Prince John is paranoid,
could act irrationally
Barons could undermine
Robin’s efforts
Robin Hood: Five Forces
Threat
Threat ofof
New
New
Entrants
Entrants
Low

Bargaining Power Bargaining Power of


of Suppliers Rivalry Among Competing Buyers
Firms in Industry
Not known Low
Low

Threat of Substitute
Products

Low
Robin Hood: Alternatives
TOWS Matrix

Opportunities Threats

SO Strategies: Kill the Sheriff ST Strategies: Join the barons

• Wipe him out, no more problems • Has the fighting force


Strengths

• Has the men to do it • Get access to capital markets


• When the sheriff is gone, disband • Maybe ends the conflict quicker

WO Strategies: Limit size of band WT Strategies: Disband


Weaknesses:

• Turn the fighting band into a group • Give up the cause, return to
of elites normal life
• Maintains discipline • Robin flees to another country to
• Solves food issues escape punishment
• Basically, curtail growth
What action plan would you
recommend to Robin?
To achieve the goals of the organization and
return to a law-abiding life, Robin should
accept the offer of the barons to work on
freeing King Richard
Robin Hood: Recommendations

Recommendation:
 Join the barons
 take a chance on getting King Richard back and getting rid
of John and the Sheriff in one fell swoop
 Get capital to grow the business and feed the troops

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