Aravali Institute of Management,

Jodhpur
Summer Placement
Presentation
on
NJ India Invest, Jodhpur

Faculty Guide Company Guide Presented By

Mr. Vishwas Kumar Gupta Mr. Prince Thomas Deepanshu Lakhyani
(Sr. Excutive) PGP-II

1
 Company Profile
 NJ India Invest Pvt. Ltd. is one of the leading
advisors and distributors of financial products
and services in India
 NJ India Invest Pvt. Ltd. established in year
1994
 NJ headquartered in Surat
 NJ have more than INR 7,500 Crores of mutual
fund assets under advice

Sources:-www.njfundz.com 2
 Cont….
 NJ fundz presence at over 110 locations in
20 states in India
 The numbers are reflections of the trust,

commitment and value that NJ shares with

11 Lacs customer base with over 14000
advisors

Source:-www.njfundz.com 3
 NJ Fundz

Mutual
fund

Insurance
Fixed
Deposit
PMS

Source:-www.njfundz.com 4
 Project Title
A study of investor's preference towards mutual
fund in Jodhpur

Objective
• To find out the preferences of the investors for AMC
(Asset Management Company)
• To know the preferences for the portfolios
• To find out what should do to boost the Mutual Fund
industry

5
Mutual Fund

6
 Mutual Fund
 A Mutual Fund is a trust that pools the savings of a
number of investors who share a common financial
goal

 Mutual Funds are a large pool of resources which are

invested by professionals (AMCs) in a portfolio, to
optimize the returns for a given level of risk

Source: AMFI Module 7

 Why Mutual Fund
 Professional Management
 Diversification
 Reduce Risk
 Transparency
 Flexibility
 Choice of Schemes
 Tax Advantage

8
 Types of Mutual Funds
Based
Based
on investment
their on structure
Objective

Equity Debt
Balance
fund fund
fund
Open-ended Close-ended
fund fund
Debt-
EMPs Equity Income Equity-
Index Fund Oriented
Dividend Thematic
Fund Sector FundLiquid Fund
Oriented
MIPs Arbitrage
Diversified Gilt Fund
yield Fund
Fund Fund Fund ELSS
fund
Fund

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 Risk v/s Return

Sectoral Fund

Equity Fund
Return

Index Fund

Balance Fund

Debt Fund

Liquid Fund

Risk

10
 Investing into Mutual Funds
 Lump sum investments
 Systematic Investment Plan
at regular
+ intervals +
Rupee Cost Averaging
Month Am ount Inve sted (Rs.) Purchase Price (Rs .) No. of Units Purchased
1 1,000 10 100
2 1,000 9 111.11
3 1,000 10 100
4 1,000 11 90.9

Total Investment = Rs. 4,000

No. of units purchased = 402.01
Average cost per unit = Rs. 9.95 < 10

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Research Methodology
 Research Design
 Descriptive Research
 Research Type
 Qualitative
 Quantitative
 Sample Technique
 Convenience Sampling
 Data universe
 Investors
 Data Collection
 I have collected data as follows:
 Primary data
 Survey sheet given by company
 Structured Questionnaire
 Secondary data
 Websites
 Newspaper
 Fact sheets of AMC

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Data Analysis

13
Findings

14
Recommendations
 Mostly people are not aware about mutual fund so
They only see it as just another investment option. So
the advisors should try to change their mindsets
 Mutual Fund company needs to give the training of the
individual financial advisors about the fund/scheme
and its objective, because they are the main source to
influence the investors
 Younger people aged under 35 will be a key new
customer group into the future, so making greater
efforts with younger customers who show some
interest in investing should pay off

15
Thank You

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