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1. To study the different current & saving


bank account in indusind bank.
@.To know the perception of the customers of
indusind bank regarding its products &
services.
3. To study brand image of the bank.
4. To increase the business of the bank.

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1. Indusind bank increase its customer base.


@. Provide more value addition in its services
to get the customer.
3. Provides knowledge & idea about the
internal figure of the bank.
4. Customer¶s development process.

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- Murvey method.

- Mampling techniques.

- Methodology of data collection.

- Mample size.

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Agenda

r p er ew of IndusInd Bank n nda.

r Products & ser ces.

r Data analyss & nterpretatpon.

r Concluson.

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- Incorporated in April 1994.
- IndusInd Bank has a:-
i) network of 180 branches.
ii) 378 ATMs.
iii) spread over 147 geographical locatiohs.
iv) @8 states and union territories across the country.
- CAMA:- @009 @010 % (increase)
17.61% @0.@0% 37%

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Î Personal banking.

Î Wealth management services.

Î Corporate banking.

Î International management.

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r A safe & easy way to save money.


r A saving allows you to :-
1) Deposit money .
@) Withdraw money.
3) Earn interest.

r Target segmentation.

r Documentation.

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1) Regular saving A/C.


@) Privilege saving A/C.
3) Privilege plus saving A/C.
4) Indus comfort A/C.
6) Indus classic A/C.
6) No frills A/C.

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Î A running a/c.
Î supporting unlimited withdrawals & deposits.
Î Convenience of the business.

r Who needs a current account?


r Product definition.
r Documentation.

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1) Indus Edge A/C.

@) Indus Prestige A/C.

1) Indus EFFC A/C.

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r The strength of indusind bank is existing
customer base.
r General people are not so much aware of
indusind bank.
r Most of customer are using e-banking
products are ATM & mobile banking.
r In Bhubaneswar indusind bank only one
personal ATM.
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- More focused advertisement & promotional


activites.
- The bank inform the existing as well as
potential customer about:-
r New schemes from time to time.
r Awareness about e-banking should
developed.

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r It was not possible to understand thoroughly
about the different aspects of the financial
consultant within 60 days.
r The time bound period is the major
limitation in research projects.
r All the finding & conclusion obtained are
based on the survey done in the working
area within time limit.
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r Today nationalized privare & foreign bank


are spending much of their advertisement,
CRM, & CMR activites.
r Though indusind bank understands all these
issues but the pace is very slow for them
compare to other banks.
r But existing customer are very much
satisfied with the services of indusind bank.
@0
THANK YOU.
VIMIT:-
WWW.INDUMINDBANK.COM
@1

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