Socio-Economic Development in Kurukshetra

Development Office of Member of Parliament (Lok Sabha), Mr. Naveen Jindal

Team : - Prerak Garg, Kshitij Garg and Samder Singh

PROBLEM SOLVING STEPS

DEFINING THE PROBLEM
STRUCTURING THE PROBLEM

PROBLEM STATEMENT WORKSHEET

Basic Question to be solved To explore various opportunities of improving socio-economic standards of people of Kurukshetra and test the feasibility of those solutions. 1. Perspective/context Problem of aligning social interests with its political interests Execution of work is done on ad-hoc basis with little structure. Projects undertaken by the client are short term driven Sanitation, livelihood creation, education and healthcare are the major focus areas 2. Criteria for success To declare 25 villages open defecation free Initiation of a self-sustaining livelihood model To complete 50 social and economic development projects via LEAD and associate 1000 volunteers with it. Targets in the field of health and education undefined till now 4. Other key stakeholders. District Commissioner Office Village Administration/Panchayats Direct Beneficiaries. 5. Constraints within solution space. Political opportunism in implementation of projects Conflict with the district administrations autonomous projects Cultural mind-set of people Short Duration of project discontinuous 6 months

3. Decision Makers Mr. Naveen Jindal, M.P.(Lok Sabha), Kurukshetra (KKR) Sets the targets and approve the policies Mr. Vipin Sharma, PA to Mr. Naveen Jindal, Kaithal Allocate target zones for implementing the projects. Mr. Rajesh Kumar, Private Secretary to Mr. Naveen Jindal, KKR Allocation of funds and resources. Mr. Nishant Baranwal, Parliamentary Associate, Development Office of Mr. Naveen Jindal Client's face for strategy and review. Mr. Ashutosh Pratap Singh, Parliamentary Coordinator, Development Office of Mr. Naveen Jindal Reporting Manager in Kurukshetra. 6. Scope of Solution Space. Districts- Kaithal, Kurukshetra, Yamunanagar Around 1000 villages Population - 2.2 million

PROBLEM SOLVING STEPS

DEFINING THE PROBLEM

STRUCTURING THE PROBLEM

ISSUE TREE

PROBLEM STATEMENT To explore various opportunities of improving socio-economic standards of people of Kurukshetra and test the feasibility of those solutions.

SOCIAL ASPECT

ECONOMIC ASPECT

Sanitation

Education

Healthcare

Sewing Centres

BPOs

Sanitation
I Lack of toilets in APL households in villages II People are habituated to open defecation III Cultural mindset barriers for using toilets

Education I. Lack of career guidance

Social Aspect

Health Care I. Inefficiencies in the process of conducting eye camps II. Lack of structure in conducting blood test camps

II. Unqualified teachers

III. Lack of teacher training programs IV. Low Teacher/student ratio V. Malfunctioning of mid day meal

Economic Aspect

Rural BPOs

Sewing Centre

Explore the possibility of establishing rural BPOs to employ women

Location

Financial Planning

Firms
Quotations from the firms

Permissions from Administration District level Village level

Finalizing on potential investment from stakeholders

Feasibility study of Kurukshetra by the firms Identification of potential HR Hosting the visit of the firms Planning a visit for the firms

Final Call
10th April Yes/No

Identification Primary research on Land rates Categorization of land Accessibility for local people in terms of transportation

Exploring various funding avenues Bank loans MFIs O P Jindal Sansthan / Firms

Market Research

Cost estimation

Visit existing setups Establishing contacts Internet search

Organization Plan I. Organizational Chart

Marketing Plan Marketing Plan I.I. Purpose Purpose II. Target Market II. Target Market III. Unique Market III. Unique Market Niche Niche
IV. Reach First IV. Reach First Customer Customer

The Business Concept I. The Business II. The Customer III. The Value Proposition

II. Key Management

III. Duties & Responsibilities

Operations Plan I. Facilities II. Business processes & Distribution

Business model for Sewing centers

Market Scenario

Product Development Plan Detailed description & unique features of product Business Model

Industry Analysis I. Competitor analysis II. Gap Analysis

THANK YOU