The GreenBuilding Philosophy

Overview

Introduction Why GreenBuilding GreenBuilding Rating Eco Philosophy Bio Philosophy Products Sales Cycle Market Segments Key Decision Makers

KERAKOLL Introduction

KERAKOLL represent GreenBuilding, the new low environmental impact approach to building that safeguards the health and wellbeing of people. KERAKOLL think, develop and produce innovative solutions that focus on the environment and on improving both health and quality of life by using eco-friendly and naturally breathable building materials that avoid the most common illnesses caused by indoor pollution.

Why GreenBuilding

To save 40% of CO2 emission. To save 35% of natural resources. To avoid 38% of global waste. Improves the energy efficiency of building. Curbs illnesses caused by Sick Building Syndrome.

GreenBuilding Rating

Recovery and recycling of natural minerals. Reduction of CO2 emissions into the air. Reduced reliance on substances which are hazardous to human health and the environment. Quality of indoor air. Improvement of energy efficiency. Recyclability at the end of life.

KERAKOLL Eco Philosophy

Latest generation, eco-friendly materials for buildings that are kinder on the environment.
Products in KERAKOLL ECO range present a real opportunity to defend our planet.

KERAKOLL Bio Philosophy

Naturally breathable materials for health and living comfort. KERAKOLLs BIO range opens up a whole new dimension: improving indoor air quality to reduce illnesses from Sick Building Syndrome. Scientific studies show how KERAKOLL BIO products promote improved mental and physical wellbeing and an overall better quality of life by creating walls that breathe and allow impurities to escape from internal spaces.

KERAKOLL Products
LAYING RANGE ECO PRODUCTS

PREPERATION OF THE SUBSTRATE Mineral Screeds and Binders for Substrates Mineral Leveling Products for Substrates Mineral Self-Leveling Products with HDE Technology for Substrates Additives and Accessories for Substrates Liquid Organic Preparation Products for Substrates Mineral Waterproofing Products for Substrates

KERAKOLL Products
LAYING RANGE ECO PRODUCTS

LAYING CRAMIC TILES AND NATURAL STONE

Mineral Adhesive for ceramic Tiles and Natural Stone Mineral Adhesive with SAS Technology for Ceramic Tiles and Natural Stone Organic Mineral Adhesives for Ceramic Tiles and Natural Stone Mineral Grouts for Ceramic Tiles and Natural Stone Organic Mineral Grouts for Ceramic Tiles and Natural Stone Organic Sealants for Ceramic Tiles and Natural Stone Accessories to Lay and Grout Ceramic Tiles and Natural Stone

Sales Cycle

Positive Opening

Identifying Needs & Opportunity KERAKOLL Product Features & Benefit

Order Closing/Reference

Market Segmentation

Airports and Stations Public Buildings Pools and Spas Residential Buildings Commercial Spaces Infrastructures Hospitals-Medical Clinics

Key Decision Makers

MAN Architects Builders Contractors Project Managers Site Supervisors

THANK YOU