INTODUCTION

1876 was the year that Thomas Alva Edison opened a laboratory in Menlo Park, where he successfully invented the incandescent electric lamp. By 1890, Thomas Edison had brought together several of his business interests under one corporation to form Edison General Electric. At about the same time, Thomson company, under the leadership of charles coffin, gained access to a number of key patents through the acquisition of a number of competitors. Subsequently, General Electric was formed by the 1892 merger of Edison General Electric of Schenectady, New York and Thomson-Houston Electric Company ,Lynn. GEs presence in India dates back to 1902 when GE installed Indias first hydro

power plant in the country.

COMPANY PROFILE
In 2011, Fortune ranked GE the 6th largest firm in the U.S., as well as the 14th
most profitable. Other rankings for 2011 include 7 company for leaders (Fortune), #5 best global brand (Interbrand), 82 green company (Newsweek), 13 most admired company (Fortune), and 19 most innovative company (Fast Company). General Electric Company (GE), serves customers in more than 100

countries. Effective January 28, 2011

"We bring good things to life The original version of General Electric's circular logo and trademark composed by David Lucas. The trademark application was filed on July 24, 1899, and registered on September 18, 1900.

Jeffrey Immelt had made modification to the GE Logo, a new customized font (GE Inspira), and a new slogan in 2010.

ORGANISATION CHART
SHARE OWNERS CORPORATE EXECUTIVE
Jeffrey R. Immelt ,Chairman & CEO, GE

BOARD OF DIRECTORS

Global Growth & Operations

John G. Rice Vice Chairman President & CEO, Global Growth & Operations

Energy
John Krenicki, Jr.

Capital
Michael A. Neal

Home & Business Solutions

Charlene T. Begley

Healthcare

Transportat ion

Aviation

John M. Dineen
President & CEO,

David L. Joyce
President & CEO,

Lorenzo Simonelli President & CEO,

President & CEO,

President & CEO,

President & CEO,

Corporate Staff

Commercial , Public Relations Elizabeth J. Comstock

Business Developme nt Pamela Daley

Legal Brackett B. Denniston, III

Global Research Mark M. Little

Human Resources John F. Lynch

Finance
Keith S. Sherin

OBJECTIVE OF THE COMPANY

Governance and compliance

Environment health and safety

Education Community development

GE COMPANY'S GOAL
GE set the goal of becoming number one or number two in every market it serves.

FOUNDER OF THE COMPANY

Thomas Alva Edison

company in 1892 Elihu Thomson _ Founder of general electric company in 1892 Edwin Houston _ Cofounder of general electric company Charles Coffin _ Co-founder and first president of general electric company in 1892

_ Founder of general electric

CHEIF EXECUTIVE OFFICER

Charles A. Coffin was the first Chairman & CEO, 1913 1922,President, 1892 1912. Jeffrey R. Immelt President and CEO GE in 2011. John L. Flannery President and CEO GE India in 2011.

TYPES OF BUSINESS
Appliances

Aviation Consumer Electronics Electrical Distribution Energy Finance Business Finance Consumer Healthcare Lighting Oil & Gas Rail Software & Services Water

KEY MILESTONES OF GE
1914: World's largest electrical installation 1915: Calrod Electric stoves are made safer with GE's latest material

achievement. 1917: Refrigeration first hermetically sealed home refrigerators 1918: First wheel Generator for Niagara Falls 1918: First Trans-oceanic radio system 1920: First A portable X-ray machine 1921: Supercharging success 1922: General Electric radio station WGY, Schenectady, New York 1946: The J47 world's most popular first jet engine 1946: First rainmaker 1947: First two-door refrigerator-freezer combination 1947: First custom-matched cooking equipment for fast food service Operations (First Fast food operations)

1951: Most famous military engine, the J79 1954: First portable dishwasher 1955: Micro-miniature relay for aircraft and aerospace applications 1955: First reproducible process for making diamonds 1956: First Toaster oven 1956: The Convair Skylark world's fastest jet transport 1956: NORYL first plastic with unusual strength at high temperatures 1969 Neil Armstrong took the first step on the moon with boots made from GEs silicone rubber. Fred j borch was presiding chairman and CEO.

KEY MILESTONES IN INDIA

1902: First Hydro Project in Karnataka 1969: First Nuclear Power Plants in India 1989: JV with Wipro: Healthcare 1991: Indian market opens up 1991: SBI JV established 1992: Collaboration with NCL 1993: JV with Godrej: Appliances 1997: BPO Operations (Gecis) launched 1998: JV with Satyam: Industrial 1999: JFWTC: Research Operations 1999: JV with TCS: Aviation & Energy 2002: IP Operations at JFWTC 2004: BPO Operations (Genpact) sold 2010: 10 years of GEs Technology Center at Bangalore 2011: GE Technology Selected for Worlds Largest Floating LNG Platform.

STRENGHT OF THE COMPANY

Revenue-US$ 150.211 billion (2010)

Operating income-US$ 015.166 billion (2010)

Net income-US$ 012.163 billion (2010) Total assets-US$ 751.216 billion (2010)

Total equity-US$ 124.198 billion (2010)

Employees-287,000 (2010)

RIVALS INFORMATION
C

= Citigroup, Inc. PHG = Koninklijke Philips Electronics NV SI = Siemens AG Industry = Diversified Machinery
GE Employees: Revenue : Net Income: 287,000 151.17B 13.05B C 267,000 65.78B 11.01B PHG 120,582 32.40B -527.40M SI 360,000 93.43B 8.69B Industry 1.68k 1.22B N/A

CONCLUSION
The secret of GEs success is depend on five keys success area
Leadership Adaptability Talent Influence and

Network that made GE a global phenomenon and gives managers

a complete toolkit that made GE , the best inventors, the best strategic planners and the best result.